Search results for "Metaphors"

showing 10 items of 40 documents

CREATIVE TOOLS FOR THE FORMATION OF PUBLIC SIGNS IN THE URBAN ENVIRONMENT OF THE BALTIC STATES

2014

<p>In public space there is the information, that is always designed with a specific purpose. For example, signposts are placed to provide direction guidance and to highlight some of the most important objects. Public signs function as the visiting cards of some institution or enterprise, creating indirectly a definite image of these institutions or some ethnic or social groups, while graffiti is written to create and maintain a public image and to express emotions or attitudes towards some person, a group of people, events or processes. To achieve the expected objective the authors of signs often use the eye-catching texts that differ from linguistic and para-linguistic means, such a…

Communicationsemiotic landscape; public sign; linguistic creativity; linguistic and optical metaphorsbusiness.industrymedia_common.quotation_subjectSign (semiotics)Space (commercial competition)GraffitiVariety (linguistics)PunctuationLinguisticsPublic spaceSemioticsPsychologybusinessLinguistic landscapemedia_commonVia Latgalica
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THE USE AND THE SHIFT OF METAPHORS IN ADR

2014

This study on the use and shift of metaphors in alternative dispute resolutions aims to consider the clever use of conceptual metaphors among the linguistic competences that are desirable for mediators working in Europe under the provisions of the Directive 2008/52. The interest in developing the role of metaphors in influencing the resolution of disputes has called for a multidisciplinary approach that will focus on the studies carried out by experts in Cognitive Linguistics, Legal Pragmatics, Law and Mediation matters. Part I presents the claims made by Cognitive Linguistics on what a conceptual metaphor is and how it works in both every day and specialized language; Part II deals with th…

EUROPEAN ADR METAPHORS COGNITIVE LINGUISTICS LEGAL PRAGMATICSSettore L-LIN/12 - Lingua E Traduzione - Lingua Inglese
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William Penn, solicitor of the Quakers, and the interplay between legal and religious language

2008

English law is repeatedly referred to in the works of the Quaker leader William Penn, the founder of Pennsylvania and a great advocate of religious tolerance. A literary and linguistic analysis of the works of William Penn, therefore, can give a vivid, interesting picture of the religious debate which characterized the political arena in 17th and 18th century England, especially as far as legal, political and religious discourse and terminology are concerned. The first part of my paper deals with the importance of law for William Penn and among Friends, underlining how such relevance was given expression in 17th century Quaker literature. Secondly, it concentrates on the interplay between l…

English law Quaker literature legal and religious metaphors discourse terminologySettore L-LIN/12 - Lingua E Traduzione - Lingua Inglese
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MODELLI, TESTI, PROCESSI: UNO STUDIO COGNITIVO DELLE METAFORE DELESSICALIZZATE E D’INVENZIONE

2014

La tesi di ricerca è basata sulle metafore delessicalizzate e d’invenzione riscontrate all’interno del romanzo di lingua tedesca «Kassandra» scritto nel 1983 dalla scrittrice Christa Wolf e all’interno del racconto di lingua tedesca «Minotaurus: eine Ballade» scritto nel 1985 Friedrich Dürrenmatt. Si vogliono analizzare i processi cognitivi che stanno alla base della creazione dei due tipi di metafore. Per farlo si è scelto di utilizzare tre teorie della linguistica cognitiva: la teoria della metafora concettuale (Lakoff e Johnson, 1980 e 1999); la teoria dell’integrazione concettuale (Turner e Fauconnier, 2002) e la teoria dell’analogia (Monneret, 2004). L’analisi ci permette di comprender…

Keywords: conceptual metaphors analogy blending projection lexicalization mythSettore L-LIN/01 - Glottologia E Linguistica
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Metaphors in dialogue: feminist literary critics, translators and writers

2011

This article seeks to investigate the changing perception of the term “translation” in feminist TS thanks to a continuous dialogue with other fields such as, feminist literary criticism, post-structuralism, postcolonial studies and cultural studies that have borrowed and utilised the notion of translation. “Translation” has become a “travelling concept” for feminist scholars who have utilized it in a metaphorical way for a feminist critique of language and ideology. The essay proposes a new approach to feminist translation studies from an interdisciplinary perspective that takes into account key-concepts and figurative language in different feminisms in dialogue. Metaphors of translation an…

Linguistics and Languagemedia_common.quotation_subjectWomen writersFeminist philosophyLiteral and figurative languageLanguage and LinguisticsEducationNOFeminist translation; Feminist literary criticism; Women writers; Metaphors; DialogueTraducción feminista; Crítica literaria feminista; Escritoras; Metáforas; DiálogoTranslation studiesMetaphorsSociologyDialogueTraducción feministamedia_commonmetaphors feminist translation feminist literary theoriesLiteratureUNESCO::CIENCIAS DE LAS ARTES Y LAS LETRASCrítica literaria feministaDiálogobusiness.industryEscritorasFeminist literary criticismTraducción e InterpretaciónTraducció--RevistesFeminist literary criticismAestheticsfeminist literary theoriesCultural studiesRhetoric:CIENCIAS DE LAS ARTES Y LAS LETRAS [UNESCO]Literary criticismFeminist translationIdeologyMetáforasbusiness
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Medical Metaphors in Economics News Articles in English and Italian

2017

As Lakoff and Johnson (1980: 3) state in Metaphors We Live by, “our ordinary conceptual system, in terms of which we both think and act, is fundamentally metaphorical in nature.” From a linguistic point of view, metaphors not only exist in everyday language but in specialized discourse too, where they are frequently the result of interdisciplinary borrowings. The language of economics, replete with medical metaphors, is one of the most representative examples of this phenomenon. This paper offers a quantitative and qualitative analysis of medical metaphors in English and Italian economics news discourse, as no research seems to have been conducted so far on the topic from a cross-linguistic…

Medical metaphors; economics news discourse; Conceptual Metaphor Theory; metaphorical reasoning; corpus linguistics.Medical metaphorcorpus linguistics.economics news discourseConceptual Metaphor TheorySettore L-LIN/12 - Lingua E Traduzione - Lingua Inglesemetaphorical reasoning
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Prospective mathematics teachers’ self-referential metaphors as indicators of the emerging professional identity

2019

Ideals play a key role in a student teachers’ identity work. They form targets to strive for and a mirror for reflection. In this paper, we examine Finnish mathematics student teachers’ metaphors for the teacher’s role (N= 188). We classified the metaphors according to a model that identified teachers as subject matter experts, didactical experts, and pedagogical experts, with the addition of another two categories, self-referential and contextual. For the exploration of emerging professional identities, we studied the self-referential metaphors, which formed the most common category in the data. We observed that every third metaphor described either student teachers’ personalities or their…

Metaphormedia_common.quotation_subjectSelf-conceptIdentity (social science)metaphorsPersonality psychologyLiteral and figurative languagelcsh:Education (General)Educationstudent teachersMathematics education0501 psychology and cognitive sciencesBig Five personality traitslcsh:Science (General)media_common4. Education05 social sciencesDidactics050301 educationDidaktikmathematics educationVDP::Matematikk og Naturvitenskap: 400::Matematikk: 410Teacher educationSubject-matter expert516 Educational sciencesteacher’s rolelcsh:L7-9910503 educationlcsh:Q1-390050104 developmental & child psychology
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Imbalance of Power: Social Service Entrepreneurss Experiences of Entrepreneur-Municipality Relationship

2014

We investigate the complex dynamics between social service entrepreneurs and social sector managers through the lens of network metaphor, utilizing our data on social service entrepreneurs’ experiences of cooperation with municipalities. We examine what kinds of dependencies exist in the entrepreneur–municipality relationships and what kind of consequences these dependencies have on social service businesses run by entrepreneurs. Basing on the social service entrepreneurs experience, our findings suggest that while the cooperation with the municipality represents a prerequisite for success, their business represent only one alternative for the renewal of social service structures from the p…

Metaphormedia_common.quotation_subjectcooperationSocial entrepreneurshipDiscount pointsPower (social and political)Management of Technology and InnovationEconomicssocial service entrepreneurshipsocial service enterpriseBusiness and International ManagementMarketingSocial sectorta512media_commonwspółpracaSocial worknetwork metaphorsbusiness.industryprzedsiębiorstwo oferujące usługi społeczneprzedsiębiorczość usług społecznychpartnerstwo publiczno-prywatnePublic relationsmetafory siecipublic-private-partnershipsTourism Leisure and Hospitality ManagementbusinessSSRN Electronic Journal
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Speaking from above and below -The Gospel of John as metaphorical and narrative reference to a distant reality

2018

The one who is from the earth belongs to the earth and speaks from the earth (Jn 3:31). How can one speak from the earth and at the same time about heavenly things? The Fourth Gospel (FG) creates a tension between these two realms of perception and cognition. To reach beyond or above the earth we have to transcend time and space, our individual context and limited visual horizon. To overcome the obstacle of confined space we can rely on metaphors since their key faculty is to transport (μετα-φέρω). To transcend the limitations of time we can recruit the genre of narration. These two modes of references to a reality that is located and dated beyond our realms are at work in the FG. With Rico…

Metaphors and NarrativesHistorySpacetimeHorizon (archaeology)media_common.quotation_subjectGospelContext (language use)Key (music)Gospel of JohnAbove and BelowAestheticsPerceptionObstaclePaul RicoeurNarrativeSpace and Timemedia_common
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Metaphor they heal by?

2014

The purpose of this paper is to analyze the role of figurative speech in Medical English paying special attention to the use of metaphors in medical discourse. After briefly introducing the recent approaches to the study of metaphors based on psycholinguistic and neurolinguistic theories, we propose a qualitative analysis of selected medical texts with three aims: (1) at a lexical level, to find out how commonly doctors use metaphors to name pathologies, and to classify such metaphors in relation to their linguistic type; (2) at a psycholinguistic level, to investigate if metaphors, when used to denominate an illness, use metaphoric mappings; (3) at a communicative level, to establish if do…

Metaphors medical discourse eponymsSettore L-LIN/12 - Lingua E Traduzione - Lingua Inglese
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