Search results for "Operation"

showing 10 items of 2969 documents

Segmenting sport spectators: Construction and preliminary validation of the Sporting Event Experience Search (SEES) scale

2011

International audience; This study's goal was to create and test a tool for identifying different types of sport spectators. Based on four types of sporting-event consumers – aesthete, interactive, supporter, and opportunist – we developed the Sporting Event Experience Search Scale (SEES). We conducted an empirical investigation involving two sporting events with both live and mediated types of attendance. Although the first validation step failed to support the four-type structure for the mediated context, the scale appeared to be relevant in a live-attendance context. The SEES scale should therefore allow sporting-event managers to analyse the nature and then the expectations of sport spe…

MarketingConsumption (economics)Organizational Behavior and Human Resource ManagementEvent (computing)Strategy and Management05 social sciencesAttendanceContext (language use)AdvertisingManagement Science and Operations ResearchSupporterTest (assessment)[SHS]Humanities and Social SciencesMarket segmentationTourism Leisure and Hospitality ManagementScale (social sciences)0502 economics and business050211 marketingBusiness and International ManagementMarketingPsychology050212 sport leisure & tourism
researchProduct

Comparative evaluation of some interactive reference point-based methods for multi-objective optimisation

1999

Many real-world optimisation applications include several conflicting objectives of possibly nondifferentiable character. However, the lack of computationally efficient, interactive methods for nondifferentiable multi-objective optimisation problems is apparent. To satisfy this demand, a method called NIMBUS has been developed. Two versions of the basic method are presented and compared both theoretically and computationally. In order to give variety to the comparison, a related approach, called reference direction method is included. Theoretically, the methods differ in handling the information requested from the user. Numerical experiments indicate differences in computational efficiency …

MarketingControllabilityMathematical optimizationComputer scienceStrategy and ManagementManagement Science and Operations ResearchManagement Information SystemsNonlinear programmingComparative evaluationJournal of the Operational Research Society
researchProduct

Cooperative learning in creating and managing joint ventures

2014

Abstract This study examines how and under what conditions joint ventures facilitate cooperative learning. The study analyzes how a joint-venture approach facilitates initial learning in the cooperative process and considers to what extent inter-organizational factors such as commitment, trust, control and conflict resolution affect the partners involved. The study then compares these hypotheses based on a sample of 74 international joint ventures (IJVs). The results provide empirical evidence to show that commitment is both a significant and essential variable, yet they also illustrate that this type of cooperation is not enough on its own for partners to learn how to cooperate effectively.

MarketingCooperative learningVariable (computer science)Knowledge managementbusiness.industryProcess (engineering)Control (management)Conflict resolutionSample (statistics)Operations managementbusinessEmpirical evidenceAffect (psychology)Journal of Business Research
researchProduct

Controlling risk through diversification in portfolio selection with non-historical information

2017

We deal with the portfolio selection problem for investors having information on the expected returns of the assets based not only on historical data. In the absence of a way of measuring the risk of non-historical information, the investor may try to adjust it through the consideration of a suitable set of diversification constraints. With this aim, we relate the concept of value of information (recently introduced by Kao and Steuer) to a qualitative subjective measure of the investor’s level of confidence in his/her non-historical information. As an illustration, we analyze the behavior of the proposed indicator in the Spanish IBEX35 index for risk, upper bound, semicontinuous variable an…

MarketingDecision support system050208 financeActuarial scienceStrategy and Management05 social sciencesDiversification (finance)Management Science and Operations ResearchUpper and lower boundsManagement Information SystemsValue of information0502 economics and businessEconomicsPortfolio050207 economicsJournal of the Operational Research Society
researchProduct

Greening the balanced scorecard

2010

Environmental management issues have received an increased amount of attention in recent years, as have various performance measurement systems (PMS) such as the balanced scorecard (BSC). However, implementation of these systems is challenging due to the differences found amongst the companies and users of PMS. This study investigates how the presence of particular supporting factors served to facilitate a PMS change that incorporated environmental measures. Utilization of extant change models enables us to investigate different change factors like advancing and hindering forces, momentum, and the leaders of change. We found two models appropriate for investigating environmental management …

MarketingDominant cultureBalanced scorecardProcess managementjohdon laskentatoimiOrganizational culturesisäinen laskentatoimiperformance measurementMomentum (finance)ympäristölaskentaExtant taxonsuoritusmittausOperations managementPerformance measurementympäristölaskentatoimiBusinessBusiness and International Management
researchProduct

Dimensions of cosmopolitanism and their influence on political consumption: an analysis focused on Spanish consumers

2013

The purpose of this study was to confirm the hypothesis that political consumption ‐ a form of consumerism whose importance has increased during the past few years ‐ can be considered a form of critical action, and that cosmopolitanism contributes to its development. The main objective was, first, to analyse an unexplored dimension of political consumption and, second, to obtain a measurement proposal for what some authors have called ordinary cosmopolitanism. The study, based on a survey, was divided into three sections. The first section offers a theoretical introduction to the study proposal. The second describes the hypothesis and the data analysis strategy, and proposes an operationali…

MarketingEconomics and EconometricsOperationalizationConsumerismPublic Health Environmental and Occupational HealthConsumption (sociology)GlobalizationPoliticsOrdinary least squaresCosmopolitanismSociologyDimension (data warehouse)Positive economicsSocial psychologyApplied PsychologyInternational Journal of Consumer Studies
researchProduct

Measuring customer value and satisfaction in services transactions, scale development, validation and cross-cultural comparison

2007

Customer value and customer satisfaction are pivotal but at the same time elusive concepts in services marketing theory. This paper focuses on discussing the relationship between these two concepts. We propose operationalization by developing and testing scales, especially operational indicators, for important dimensions and drivers of the services-value construct. A multitrait-multimethod design is used to test the robustness of the operationalization. Furthermore, a cross-cultural data set is used to explore country influences using confirmatory factor analysis and structural equation models. Results indicate that the measurement construct is robust and useful in country-comparative studi…

MarketingEconomics and EconometricsService qualityVoice of the customerOperationalizationKnowledge managementComputer sciencebusiness.industryPublic Health Environmental and Occupational HealthServices marketingStructural equation modelingConfirmatory factor analysisCustomer satisfactionMarketingbusinessCustomer intelligenceApplied PsychologyInternational Journal of Consumer Studies
researchProduct

Scatter tabu search for multiobjective clustering problems

2011

We propose a hybrid heuristic procedure based on scatter search and tabu search for the problem of clustering objects to optimize multiple criteria. Our goal is to search for good approximations of the efficient frontier for this class of problems and provide a means for improving decision making in multiple application areas. Our procedure can be viewed as an extension of SSPMO (a scatter search application to nonlinear multiobjective optimization) to which we add new elements and strategies specially suited for combinatorial optimization problems. Clustering problems have been the subject of numerous studies; however, most of the work has focused on single-objective problems. Clustering u…

MarketingIncremental heuristic searchMathematical optimizationComputer scienceStrategy and Management05 social sciencesEfficient frontierManagement Science and Operations ResearchMulti-objective optimization050105 experimental psychologyTabu searchManagement Information SystemsScheduling (computing)0502 economics and business050211 marketing0501 psychology and cognitive sciencesCluster analysisCombinatorial data analysisJournal of the Operational Research Society
researchProduct

Spatial mapping of price competition using logit-type market share models and store-level scanner-data

2009

This paper proposes a methodology to obtain reliable spatial maps of price competition using store-level scanner data. Specifically, a procedure to obtain a symmetric matrix of similarities between brands considering their substitutability depending on price variations is proposed. The matrix is derived from a market response model where price cross-effects are split into two components. The first component accounts for the fact that price variation in one brand can have different effects to price variation in other brands (ie j → j′≠j′ → j). The second component accounts for the fact that the price of each brand can have different effects across competing brands (ie j → j′≠j → j ″). The ma…

MarketingInventory controlCross elasticity of demandOperations researchStrategy and Management05 social sciencesLogitManagement Science and Operations Research050105 experimental psychologyPurchasingManagement Information SystemsMarket structure0502 economics and businessEconomicsMarket priceEconometricsSymmetric matrix050211 marketing0501 psychology and cognitive sciencesMarket shareComputer Science::DatabasesJournal of the Operational Research Society
researchProduct

Tabu search with strategic oscillation for the maximally diverse grouping problem

2013

We propose new heuristic procedures for the maximally diverse grouping problem (MDGP). This NP-hard problem consists of forming maximally diverse groups—of equal or different size—from a given set of elements. The most general formulation, which we address, allows for the size of each group to fall within specified limits. The MDGP has applications in academics, such as creating diverse teams of students, or in training settings where it may be desired to create groups that are as diverse as possible. Search mechanisms, based on the tabu search methodology, are developed for the MDGP, including a strategic oscillation that enables search paths to cross a feasibility boundary. We evaluate co…

MarketingMathematical optimization021103 operations researchHeuristicHeuristic (computer science)Computer scienceStrategy and Management0211 other engineering and technologiesBoundary (topology)02 engineering and technologyManagement Science and Operations ResearchTabu searchManagement Information SystemsSet (abstract data type)0202 electrical engineering electronic engineering information engineeringOscillation (cell signaling)020201 artificial intelligence & image processingMetaheuristicJournal of the Operational Research Society
researchProduct