Search results for "Qualitative"
showing 10 items of 1328 documents
Can a magic recipe foster university spin-off creation?
2015
This study examines factors that explain the creation of university spin-offs. The study focuses on mechanisms that technology transfer offices (TTOs) and universities employ to foster spin-offs. These mechanisms include technology transfer activities that support spin-offs, normative frameworks, support infrastructures (i.e., business incubators and science parks), and TTO staff's specialist technical skills. The analysis also differentiates between public and private universities. Spin-offs belong to one or more of the following groups: spin-offs with support from the university's TTO, spin-offs operating under a license agreement, and spin-offs in which the TTO or university holds equity…
Identifying the Ideal Types of Online Shoppers : A Qualitative Analysis of Online Shopping
2020
The tremendous increase in online shopping has created a growing demand to understand online shopping behavior. This study contributes to this understanding by identifying ideal types among online shoppers. An ideal type is an analytical construct used to ascertain similarities and deviations to concrete cases in an individual phenomenon. Theoretically, the study draws from different perspectives to create a multifaceted view of online shoppers. The purpose is not to categorize online shoppers under a specific category but rather to help understand different typically occurring online shopping behaviors. Through thematic analysis of the data from 31 participants, this study presents five id…
Giving back to society: Job creation through social entrepreneurship
2016
Abstract Social entrepreneurship is a relatively young topic. Nevertheless, social entrepreneurship is becoming increasingly popular among researchers because of its contribution and prominence in society. Many entrepreneurs seek to create ventures that not only yield a profit but also add value to society. This research investigates how contingent factors of social enterprises affect job creation. The study examines the following contingent factors: Training, educational attainment, experience, family history, and financial support. This study explores the influence of these factors on business size (i.e., the outcome in the research model). The study employs fuzzy-set qualitative comparat…
Innovation at universities: A fuzzy-set approach for MOOC-intensiveness
2016
Abstract Typologies can be an adequate tool for analyzing the complex cause–effect relationships between innovation and the supply of university courses. This study presents a new theoretical perspective on causal core and periphery factors for MOOC-intensiveness in universities using fuzzy set Qualitative Comparative Analysis (fsQCA). The findings show how this new theoretical perspective allows for two different typologies. Different configurations lead to an outcome combination of different core and peripheral conditions building on internal, strategic, and external factors. However, the two configurations leading to the absence of the outcome simply refer to the absence of a strategic f…
The role of emotions and conflicting online reviews on consumers' purchase intentions
2018
Abstract Drawing on dual-process theories, this paper explains how the systematic and heuristic information processing of online reviews with conflicting information can influence consumers' purchase decision making. The study adopts major assumptions of complexity and configuration theory in employing fuzzy-set qualitative comparative analysis on 680 TripAdvisor users to test the complex interrelationships between emotions and the systematic and heuristic cues used in processing reviews. The results show that the systematic and heuristic processing of online reviews can produce independent impacts on consumer decision making. Both processing routes can interact with each other to affect th…
Small and medium enterprises web page design: a qualitative study
2012
The present paper is based on the results of seven consumer focus groups developed in Spain. The results are interpreted using an ethnographic summary of each focus group (qualitative approach) and a systematic coding procedure (quantitative approach). The research pursued two major objectives. Firstly, to identify the key design variables for building a successful transactional small and medium enterprises (SME) website. Secondly, the transactional relevance of each key design variable was tested in order to establish priorities according to Spanish online buyers’ preferences. The findings indicate that a SME transactional website should have three main strong points: 1 it must be secure 2…
Why and how to use enterprise social media platforms: The employee’s perspective
2021
Abstract Literature supports the relevance of knowledge sharing in a company. Considering that social media plays an important role in this process, this paper analyzes the antecedents and consequences of the use of enterprise social media platforms according to the employee's perception. Based on the Motivation-Opportunity-Ability framework and using two different methodologies (Partial Least Squares Structural Equation Modeling and fuzzy-set Qualitative Comparative Analysis), we find that three different combinations of motivation, opportunity and ability factors, combined in pairs, promote the use of enterprise social media platforms, leading to knowledge creation and task performance. T…
Qualitative comparative analysis: Crisp and fuzzy sets in business and management
2016
Abstract This special issue discusses qualitative comparative analysis (crisp and fuzzy set) in business and management blending contextual information and cognitive knowledge from the contributions of Global Innovation and Knowledge Academy (GIKA). The GIKA Annual Conference provides a platform for discussing challenges pertaining to contemporary issues in Innovation and Knowledge. The 5th GIKA Annual Conference, held in July 2015 at the University of Valencia, received submissions from more than 62 countries. Journal of Business Research (JBR) is the sponsor journal of the Academy. One of the aims of the GIKA Conference is to select high-quality conference papers for publication in a spec…
Entrepreneurial orientation, concern for socioemotional wealth preservation, and family firm performance
2021
Abstract This paper explores whether concern for socioemotional wealth enhances or undermines the positive effect of entrepreneurial orientation on family firm performance. Two analysis techniques were used: second-generation structural equation modeling (PLS-SEM) and fuzzy-set qualitative comparative analysis (fsQCA). These techniques were applied to data on 106 Spanish family firms. Results of both analyses are similar, lending validity and robustness to the proposed research model. Specifically, the results indicate that 1) entrepreneurial orientation positively influences family firm performance, 2) concern for socioemotional wealth preservation positively influences both entrepreneuria…
Examining key drivers of consumer experience with (non-financial) digital services—An exploratory study
2020
Abstract Recent advancements in the field of mobile information systems have transformed the consumer lifestyle as well as have changed the digital service landscape globally. This exploratory study identifies and describe key marketing drivers of consumer experience with non-financial transactions available on mobile banking apps. Data were gathered using semi-structured in-depth interviews from 12 respondents in Finland during March and April 2019. The qualitative analysis of the interview transcripts revealed three emerging themes i.e. the mobile banking app experiences and sustained usage of mobile banking apps are largely affected by consumers’ level of knowledge (consumer awareness), …