Search results for "Ranking"
showing 2 items of 212 documents
Organisational Legitimation Strategies in Social Media : How Business Schools Address Declining Ranking
2023
Public relations scholarship has drawn on organisational legitimacy theory to show how organisations appeal to stakeholders’ acceptance of their existence and importance in society. Studies have shown how different types of organisations utilise communication strategies in social media to gain legitimacy. This chapter contributes to public relations research by examining how a sample of business schools implemented legitimation strategies in their social media posts when their legitimacy was threatened. The findings show that when ten world-class European business schools faced declining institutional rankings between 2016 and 2019, they made use of four legitimation strategies—authorisatio…
«Cité ou oublié» : les supports de la notoriété des professeurs en sciences de gestion vus à travers Google Scholar
2011
Standards for the evaluation of management scholars lead more and more to exclude forms of scientific production other than the articles published in international scientific journals. The aim of this paper is to test the validity of these norms by analyzing the production of all university professors in management science, based on the «influen- tial» publications in Google Scholar. The articles published in internation- al journals represent only 35 % of in- fluential publications and collect only 40.2 % of citations. Books still repre- sent a very important part and the in- fluence of the different media varies widely across sub-disciplinary fields (finance, marketing, etc.). This articl…