Search results for "Surprise"
showing 9 items of 39 documents
Overcoming resistance to product rebranding
2015
Purpose – The purpose of this article is to understand how and why consumers resist or accept product rebranding. It seeks to identify and to quantify the drivers of attitudes toward this marketing practice to guide marketing managers in the execution of an effective changeover. Design/methodology/approach – The research is conducted in three stages. First, a qualitative study is run among 45 consumers to identify variables that might influence attitudes toward product rebranding. Second, a review of literature on the emotion of surprise is carried out to specify the relationships between the variables previously identified and to formulate hypotheses. Third, a quantitative study is conduc…
Quantifying attentional demand of a lane-keeping task as the minimum required information in predictive processing
2021
The disenchantment of professionals in a new, implemented model of primary health care in Spain: A structural equations model
1992
Abstract A new model of primary health care has been progressively implemented in Spain. Previous research (Peiro and Gonzalez-Roma 1991) suggested that the implementation of this new model has produced a kind of disenchantment—that is, an experience of negative surprise—among health care professionals involved. In the present paper, a structural equations model about the antecedents and consequences of the experience of surprise is tested in a sample of 432 health care professionals working in 44 Primary Health Care Teams (PHCT). The results obtained showed that the number of uncovered functions in the PHCTs, the discrepancy between actual and desired time allocation, and the assessment of…
The role of loudness in detection of surprising events in music recordings
2009
The abrupt change of loudness is a salient event that is not always expected by a music listener. Therefore loudness is an important cue when seeking for events in a music stream that could violate human expectations. The concept of expectation and surprise in music has become recently the subject of extensive research, however mostly using symbolic data. The aim of this work is to investigate the circumstances when a change of sound intensity could be surprising for a listener. Then, using this knowledge, we aim to build a computational model that analyzes an audio stream and points to potential violations of human expectation. In order to check the quality of human prediction, an online (…
Reacción emocional ante la exposición involuntaria a cibersexo en adolescentes: factores moduladores
2019
Los avances realizados durante los últimos años en el ámbito de las tecnologías de la información y comunicación han favorecido un uso generalizado de internet. La población adolescente utiliza Internet de forma natural y habitual para comunicarse, entretenerse y realizar tareas escolares. Si bien son múltiples los beneficios derivados del uso de internet, es necesario considerar que no está exento de riesgos como puede ser la exposición involuntaria (EI) a material sexual. Dadas las consecuencias que dicha exposición puede tener (sobre todo en edades tempranas), nuestro objetivo ha sido analizar las principales reacciones a nivel emocional durante la EI a material sexual, explorando posibl…
2014
Pupil dilation under constant illumination is a physiological marker where modulation is related to several cognitive functions involved in daily decision making. There is evidence for a role of pupil dilation change during decision-making tasks associated with uncertainty, reward-prediction errors and surprise. However, while some work suggests that pupil dilation is mainly modulated by reward predictions, others point out that this marker is related to uncertainty signaling and surprise. Supporting the latter hypothesis, the neural substrate of this marker is related to noradrenaline (NA) activity which has been also related to uncertainty signaling. In this work we aimed to test whether …
“There Is No (Where a)FaceLike Home”: Recognition and Appraisal Responses to Masked FacialDialectsof Emotion in Four Different National Cultures
2021
The theory of universal emotions suggests that certain emotions such as fear, anger, disgust, sadness, surprise and happiness can be encountered cross-culturally. These emotions are expressed using specific facial movements that enable human communication. More recently, theoretical and empirical models have been used to propose that universal emotions could be expressed via discretely different facial movements in different cultures due to the non-convergent social evolution that takes place in different geographical areas. This has prompted the consideration that own-culture emotional faces have distinct evolutionary important sociobiological value and can be processed automatically, and …
Terrorism, homeland safety and event management
2014
As the last attacks on Boston showed terrorism is based not only on speculation but also on surprise. Terrorists do not want to destroy or to kill everybody, their goal is aimed to inflict and administrate fear to the witnesses. The fact is that tourism and mega-events represented a fertile source to perpetrate terrorist attacks, not only for the casualties but also by the psychological effects on citizenry. This paper explores the nature of terrorism in the context of leisure as well as proposing a valid model to understand the connection among tourism, event management and terrorism.
A Bifurcation with Surprise
2016
FFR was assessed after provisional stenting of a bifurcation stenosis in the proximal LAD in a very young patient. Pull-back demonstrated a good outcome after PCI, and it revealed the existence of an additional stenosis which, due to its very proximal location in the LAD, could not be seen at angiography. This case emphasizes the importance of performing FFR measurements during sustained hyperemia and using a slow pull-back technique.