Search results for "Veracel"

showing 2 items of 2 documents

A Concentric CSR Roadmap Model for Host Community Relations in the Global South

2014

The purpose of this article is to find new Corporate Social Responsibility (CSR) approaches for corporate-community relationships in the global South and hence to achieve some distance from the Northern ethos. The article is based on a case study from the Brazilian pulp and paper sector. Veracel Celulose, a multinational corporation, is a joint venture between the Brazilian Fibria Celulose (formerly Aracruz Celulose) and the Swedish-Finnish Stora Enso. First, Veracel’s production impacts on the Indigenous community, the Pataxó Indians, are examined. Second, Veracel’s CSR policy and its subsequent impact are brought under closer scrutiny by juxtaposing corporate words with corporate actions.…

Stora Ensocorporate social responsibilitypulpFibriaVeracellocal communitiesmultinational corporationBrazilstakeholder relationsdevelopment studies
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Terrains of struggle : the Finnish forest industry cluster and corporate community responsibility to Indigenous Peoples in Brazil

2015

Veracel (yhtiö)metsäteollisuusKenttätutkimusEtelä-AmerikkalegitimacyHaastattelututkimusbusiness ethicsmultinational corporationetniset ryhmätmetsätalousStora EnsoSuomiyritysetiikkaankkuroitu tutkimusstakeholderIndigenous PeoplesFinlandcorporate social responsibilityeettisyysyrityksetetnografinen tutkimussosiaalinen vastuuvastuuFibria (yhtiö)BrasiliacommunityalkuperäiskansatosakkaatBrazil
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