Search results for "alliance"
showing 10 items of 162 documents
Sag, wie hältst Du's mit Grün-Rot? Die grün-rote Landesregierung im Urteil der Wähler 2011 bis 2015
2016
In unserem Beitrag analysieren wir, wie die Burgerinnen und Burger den Regierungswechsel und die Ubernahme der Regierungsgeschafte durch die neue grun-rote Regierung wahrgenommen, wie sich die Regierungs- und Parteienzufriedenheit (ausgedruckt durch die hypothetische Wahlentscheidung) im Zeitverlauf entwickelt haben und was die Determinanten der Zufriedenheit sind. Unsere Analysen basieren dabei auf insgesamt sechs reprasentativen telefonischen Befragungen im Zeitraum von November 2011 bis Oktober 2015. Wir konnen zeigen, dass im Laufe der Legislaturperiode die vor der Wahl stattgefundenen Ereignisse mehr und mehr an Bedeutung fur die Bewertung der Regierungsleistung verlieren. Die Landesre…
Determinantes de la divulgación de información sobre sostenibilidad en los gobiernos locales de Latinoamérica
2022
This paper analyses the socioeconomic factors that influence the disclosure of sustainability information on 99 local government websites in 2018 in countries that make up the Pacific Alliance (PA) in Latin America, associated with internal and external demands that public entities have for accountability in social and environmental issues. We use as methodology a content analysis of the sustainability information disclosed by local entities on their websites and a regression of Ordinary Least Squares (OLS). This article shows empirical evidence that the size, budget capacity and the economic level of the municipality are factors associated with the sustainability disclosure on websites due…
The impact of process variables on outcomes in a Psychodynamic long term group psychotherapy: A single case study.
2012
Several researches on Group psychotherapy attested the mediating action of some aspects of the group process on the outcome(Martin, Garske & Davis,2000; Tasca, Illing, Ogrodniczuk, Joyce,2009; Burlingame, Mc Clendon & Alonso,2011). This study evaluates the development of the Group process in a semi open, long-term therapeutic group with the aim to identify which specific factors of group therapy (Cohesion, Alliance, and Session Impact) are responsible of the change. The group is composed by 11 patients with DSM I and II Axes diagnosis that have been assessed during 50 session. Outcome Instruments: SCL-90 (Derogatis,1983), OQ-45.2(Lambert, Burlingame,1996;Lo Coco, Prestano, Gullo, Di Stefano…
A Time-Lagged, Actor–Partner Interdependence Analysis of Alliance to the Group as a Whole and Group Member Outcome in Overweight and Obesity Treatmen…
2014
A time-lagged design was used to examine how the perceptions of alliance to the group as a whole by the other group members at an earlier point in the group were related to an individual group member’s perceptions of alliance to the group as a whole at a later point in the group. We also examined how treatment outcome moderated this relationship. Seventy-three patients diagnosed as overweight or obese participating in 10 short-term therapy groups provided data for analyses. Group members completed measures of cohesion to the group and alliance to the group as a whole at the third, sixth, and last session of 12-session groups as well as pre- and posttest ratings on Obesity-Related Well-Being…
Seeking partners in international alliances: The influence of cultural factors
2015
Abstract Insufficient attention during the search and selection stages of a prospective partnership may jeopardize the cooperation agreement's chances of success. Therefore, in both of these phases, prospective partners must consider factors that could lead to problems in the cooperation agreement or hinder the international alliance. Following a literature review, the study presents five hypotheses to determine how considering the partner's country of origin, the partner's size, and trust between partners can alleviate future problems during the agreement. Regression analysis using data from 83 firms tests these hypotheses. Findings reveal the importance of trust and highlight an interesti…
Co-branding research: where we are and where we could go from here
2022
Purpose The motivations behind co-branding alliances, the differences in performance between the paired brands and the emergence of “spillover effects” have been pillars of the marketing research agenda for almost three decades. We observe an extensive number of studies on co-branding alliances, combined with multiple theoretical perspectives and empirical approaches informing extant literature. The purpose of this paper is to summarize of the state of the art of this research. Design/methodology/approach The authors offer a systematic literature review of 190 papers on co-branding alliances. The authors portray a picture of the theories informing co-branding research and build a conceptua…
The transparent communicative organization and new hybrid forms of content
2015
Abstract Building on the Global Alliance for Public Relations and Communication Management’s Melbourne Mandate’s understanding of a communicative organization consisting of organizational character, responsibility and listening and engagement, this paper explores these principles in the context of new hybrid forms of online content. This study asks about the role of transparency in the context of commercial hybrid content. Through theoretical consideration as well as interviews of representatives of public relations and marketing communication associations and agencies in Finland, the article presents the practitioners’ perceptions and experiences using the literature on transparency. To be…
Dynamics of the termination of global alliances: probing the past, analyzing the present and defining the frontiers for future research
2022
PurposeWhile the number of global alliance terminations in the business world has grown steadily during the past few decades, the scholarly literature on strategic alliance (SA) termination remains limited. This research paper aims to perform a bibliometric analysis of the literature on alliance termination and propose a model for future research agenda that links the termination phase to the pre-alliance termination phase and post alliance termination phase.Design/methodology/approachA search query on global alliance termination identified a total of 69 research papers from the Scopus database, and a bibliometric analysis was performed using the bibliometrix R-package and VOSviewer. The an…
Innovating across boundaries: A portfolio perspective on innovation partnerships of multinational corporations
2016
Abstract This paper examines how and under what conditions alliance portfolio diversity influences a firm's innovative performance, with special attention being given to potential performance differences between multinational corporations (MNCs) and domestic firms. Analyses of data from 1045 German firms, among which 598 MNCs, revealed an inverted U-shaped relationship between alliance portfolio diversity and MNCs’ innovative performance. Findings also indicate MNCs to be better positioned than their domestic counterparts with regards to translating alliance portfolio diversity into superior innovative performance. Importantly though, this only holds for MNCs equipped with strong internal R…
Dual nature of cause‐brand fit
2012
PurposeThe purpose of this paper is to analyse the dual nature of social cause‐brand fit by studying the influence of two cause‐brand fit categories, functional fit and image fit, on the formation of brand corporate social responsibility consumer perception (CSR perception) in a cause‐brand alliance (CBA) context.Design/methodology/approachA theoretical model is proposed, based on previous research, which explains the effect of functional fit and image fit on altruistic attributions, brand credibility and CSR image; these relationships were assessed through structural equation modelling. The model was estimated with a sample of 299 Spanish consumers of toiletries and cosmetics products, ran…