Search results for "attitude"

Predicting perceived visual complexity of abstract patterns using computational measures: The influence of mirror symmetry on complexity perception

2017

Visual complexity is relevant for many areas ranging from improving usability of technical displays or websites up to understanding aesthetic experiences. Therefore, many attempts have been made to relate objective properties of images to perceived complexity in artworks and other images. It has been argued that visual complexity is a multidimensional construct mainly consisting of two dimensions: A quantitative dimension that increases complexity through number of elements, and a structural dimension representing order negatively related to complexity. The objective of this work is to study human perception of visual complexity utilizing two large independent sets of abstract patterns. A w…

Is it all about consumer engagement? : Explaining continuance intention for utilitarian and hedonic service consumption

2020

This paper compares the explanatory power of consumer engagement (CE) regarding service continuance intention with the variables of attitude (utilitarian and hedonic) and satisfaction. Survey data were collected from users of mobile music (n = 596) and mobile parking (n = 297) services. The partial least squares method was applied to analyze the data. In line with expectations, the findings show that attitude and satisfaction are superior drivers of service continuance intention compared to CE when service is used for utilitarian reasons. In contrast, when service consumption is driven by hedonic reasons, CE is a stronger driver than satisfaction. However, no evidence for the superiority of…

GM foods in Spanish newspapers.

2002

Effects of Corporate Social Responsibility perception on consumer satisfaction with the brand

2016

Abstract Using two different studies we assess under what conditions Corporate Social Responsibility (CSR) affects consumer satisfaction. In the first study, based on the American Customer Satisfaction Index, and a content analysis of CSR initiatives reported by 65 US companies, findings show a positive direct relationship between CSR and customer satisfaction with CSR training and environmental initiatives, but a negative direct relationship between CSR corporate communication initiatives and customer satisfaction. The second study, through an empirical study based on an online survey of consumers, points to a positive relationship between CSR and customer satisfaction. Our findings sugges…

EU Experts’ Attitude Towards Use of GMO in Food and Feed and Other Industries

2014

Abstract This article examines European Union (EU) experts’ attitude towards use of genetically modified organisms (GMO) in food, feed and other industries with an eye to developing a general model of EU experts’ opinion formation in this area. The gene engineering has seen rapid advances in recent years with a host of new applications in medicine, agriculture, and related fields. Taking into account the history of consumption, social, economic, cultural and other aspects and the risk perception in general regarding these products the consumers’ willingness to buy genetically modified (GM) products varies from country to country as well as attitude of the experts involved in the decision ma…

Populated Places and Conspicuous Consumption: High Population Density Cues Predict Consumers’ Luxury-Linked Brand Attitudes

2021

Population density has been identified as an ecological factor with considerable behavioral implications. The present research aimed to examine whether the mere perception of more (vs. less) populated places can change consumers’ luxury-linked brand attitudes. To this end, we experimentally manipulated consumers’ perceptions of population density using pictorial exposure to high (vs. low) population density cues. The results revealed a significant interaction between manipulated population density and perceived brand luxury on brand attitudes. Specifically, exposure to high rather than low population density cues resulted in more positive (negative) attitudes toward brands deemed to be more…

Kulttuurienvälisen tietoisuuden ja kieliasenteiden kehittyminen CLIL-opetuksessa

2018

CLIL (Content and Language Integrated Learning) has been claimed to create a positive attitude towards languages and language learning in general and to raise intercultural awareness. The studies on the topics have however remained scarce. This study examines the issue from former pupils’ perspective. The 24 participants, who received English-medium CLIL during their comprehensive school in the 1990s, were interviewed in-depth and the data were analysed qualitatively. Most participants felt that CLIL had had a very positive effect on their attitudes towards English. However, many considered that CLIL had partly been detrimental to their attitudes towards and learning of other languages. The…

Examining the Performance of Brand-Extended Thematic-Content : The Divergent Impact of Avid- and Skim-Reader Groups

2017

Today, the reading online content is a daily habit for many users. In an online environment, users encounter brands, who hope to attract visitors to their online spheres of influence through brand-extended thematic-content. The purpose of this study is to investigate this phenomenon and assess its impact on both the readers of the content and the brands. To do this, we use structural equation modeling to analyze data from two groups, skim readers and avid readers, who vary in terms of the behaviors they invest in the reading of brand-extended thematic-content. The findings reveal that brand-extended thematic-content affects divergently on the brand attitude formation of these two groups. Sp…

Relationships between leadership and professionals' job attitudes and perceptions: Comparison of two leadership models

1996

Abstract The aim of this study was to investigate the power of the Average Leadership Style (ALS) and Vertical Dyad Linkage (VDL) models of leadership in explaining relationships between leader's initiating structure behaviour and consideration behaviour, and subordinates' attitudes and perceptions. The considered dependent variables were five facets of job satisfaction, two role stress variables (role conflict and ambiguity), one role strain indicator (job tension), and four dimensions of workteam climate. The relationships were investigated in two occupational samples comprising 127 family physicians and 155 nurses working in 28 Primary Health Care Teams. Within and between analysis (WABA…

How personal resources predict work engagement and self-rated performance among construction workers: A social cognitive perspective

2014

Traditionally, research focussing on psychosocial factors in the construction industry has focused mainly on the negative aspects of health and on results such as occupational accidents. This study, however, focuses on the specific relationships among the different positive psychosocial factors shared by construction workers that could be responsible for occupational well-being and outcomes such as performance. The main objective of this study was to test whether personal resources predict self-rated job performance through job resources and work engagement. Following the predictions of Bandura's Social Cognitive Theory and the motivational process of the Job Demands-Resources Model, we exp…