Search results for "franchise"

Date de naissance de la créance. La créance de l'assureur sur l'assuré issue du paiement de la franchise contractuelle trouve son origine dans le con…

2009

International audience; (Com. 8 janv. 2008, pourvoi n° 07-10.394, arrêt n° 1 F-D, Sté Storus c/ Sté Generali assurances Iard, Juris-Data, n° 2008-042247 ; JCP 2008. I. 142, n° 14, obs. M. Cabrillac ; Com. 8 juill. 2008, pourvoi n° 07-16.686, arrêt n° 778 F-D, Sté Storus c/ Sté Generali assurances Iard, Gaz. proc. coll. 2008, n° 4, p. 47, note L.-C. Henry ; Com. 30 sept. 2008, pourvoi n° 07-16.687, arrêt n° 935 F-D, Sté Storus c/Sté Generali assurances Iard ; Com. 30 sept. 2008, pourvoi n° 07-16.688, arrêt n° 936 F-D, Sté Storus c/ Sté Generali assurances Iard)

Franchising: the dilemma between standardisation and flexibility

2014

Both standardisation and flexibility are naturally linked to franchising and the balance between them has become an important research issue. Literature states that cost minimisation, brand image and innovation are the main reasons that push towards standardisation, while flexibility is claimed (for those that advocate for it) in order to achieve a higher adaptation to local markets and enhance franchisees’ entrepreneurial attitudes. This research will focus on the computer retail sector to find out how franchise networks in services settle this dilemma. Here, franchisors have decided to focus on economies of scale and strong common corporate image as key goals and thus allow franchisees to…

Efficiency analysis of small franchise enterprises through a DEA metafrontier model

2012

Spain has over 1000 franchises with more than 65,700 establishments in a wide range of economic sectors and a global turnover of over €19,000 million (2011). These figures confirm the importance of franchises in the Spanish economy. Consequently, an understanding of the economic and technical efficiency of franchises can help managers to optimise resources and take correct decisions. Traditional efficiency models require that the units being assessed operate with the same technology. As franchises reach many different sectors (travel agencies, catering companies, fashion firms, etc.) their relative efficiency is analysed using a non-concave metafrontier approach, which is based on data enve…

Is the Theory of Entrepreneurship Applicable to Franchising?

2010

This essay takes an entrepreneurship viewpoint toward franchising. The applicability of the general theory of entrepreneurship presented by Shane (“A general theory of entrepreneurship. The individual-opportunity nexus”. Edward Elgar, Cheltenham, 2003) is explored in the franchising context. Shane introduced a model of the entrepreneurial process in response to the failure of prior research to provide one. According to Shane, prior research has tended to look at only part of the entrepreneurial process, with the result that no general theory of entrepreneurship has been developed. Studies that consider franchising as a form of entrepreneurship are rare, as are studies on the entrepreneurial…

Franchise fairs: A relevant signal in franchise choice in social activity

2016

Potential franchisees encounter difficulties in gaining knowledge about a franchise before embarking on their first start-up venture. For this reason, it is necessary to research which information signals help potential franchisees choose the franchise chains with which they wish to enter into business. Working within the framework of signaling theory, this study's aim is to analyze the relationship between franchise choice and brand, price and participation in franchise fairs. The dynamic signaling model deployed to achieve the study's aim draws on panel data methodology. This methodology allows us to analyze franchise chains over the period in which their parent franchises were using sign…

Une analyse des risques de renégociation des contrats de franchise

2016

A travers son adhésion à une franchise, un franchisé cherche à entrer dans un réseau d’entrepreneurs légalement et financièrement Indépendants. Il fait ce choix, tout comme celui de l’enseigne, parce qu’il le considère le plus avantageux pour lui. Pour cela, il investit dans le site dont il est le plus souvent propriétaire. Après l’adhésion, les franchisés sont tenus à la mise en œuvre d’un concept commercial selon les règles établies dans un contrat leur imposant une série d’obligations. Les franchiseurs quant à eux disposent de nombreux mécanismes pour assurer le respect de ces obligations, utiles à garantir l’homogénéité de l’image de la marque/enseigne et le succès du réseau. Mais ils n…

L’indépendance du franchisé : facteur de réussite de la franchise ?

2016

L’autonomie des franchisés : facteur critique de succès de la franchise ?

2017

International audience

Franchisee autonomy: a key to a successful franchising?

2017

International audience; The relationships between franchisors and franchisees are more dependent on relational and psychological contracts, emerging in a day to day life of the franchise, than from the legal contract. But a few studies are devoted to the organisation of decisions between franchisors and franchisee, or franchisee autonomy. To better understand these relations, we studied the franchise context and existing literature. Then we performed a qualitative analysis among franchise experts, franchisors and franchisees. We carried out semi-directive interviews with 13 franchisees, 5 franchisors and 11 franchise experts and, after a first phase of reading with a floating attention, we …

US-Based Fast Food Restaurants: Factors Influencing International Expansion of Franchise Systems

2010

Studies of international franchising are scant, but growing, and can be divided into two main streams of research: those focused on environmental predictors of internationalization and those focused on strategic, firm level characteristics. Belonging to the latter category, this study empirically examines a set of firm level attributes as predictors of the decision-making on whether or not firms seek international expansion. Using longitudinal data from Bonds’ Franchise Guide 2001-2008, we draw upon a sample of U.S. based fast food franchise systems for testing our hypotheses. Specifically, our database is comprised of 1058 observations for 158 chains and we estimate a semi-parametric logis…