Search results for "git"

showing 10 items of 7116 documents

The relationship between brand love and positive word of mouth

2014

Being able to create strong emotional bonds between consumers and brands can be seen as an important goal of today’s brand management. As in interpersonal relationships also in product and brand context love is presented to be the strongest stage of emotional attachment a consumer may have. Brand love is previously discovered to have several desirable outcomes from marketing perspective but the understanding of this phenomenon still remains in its infancy. The objective of this research was to gain a better insight of the construct of brand love by observing how the three following phenomena, self-expressiveness of a brand, brand trust and hedonic product type affect brand love. In addition…

bränditbrand loveviraalimarkkinointiconsumer-brand relationshipword of mouthonline word of mouthdigitaalinen markkinointi
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Kaupunkien elämyksellinen kehittäminen ja imagotyö

2016

bränditkaupungitimagotalouskulttuurikulttuuripolitiikkaelämystalouselämyksellisyyskulttuurituotanto
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Digitaalinen markkinointi teollisuusyrityksissä : tutkimusraportti

2011

bränditverkkoliiketoimintamyyntisosiaalinen mediatuotekehitysdigitaalinen markkinointimarkkinointiviestintäteollisuusyrityksetKyselytutkimus
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Hashtagin kaappaaminen Twitterissä : huumoria, kritiikkiä ja huutelua

2016

Sosiaalinen media tuo organisaatiot ja yleisöt yhteiselle areenalle, jossa organisaatioiden on keksittävä uusia tapoja saadakseen yleisöjen huomion sekä pitääkseen viestinsä pinnalla ja jossa yleisöillä on mahdollisuus kyseenalaistaa organisaatioita. Tämän tutkimuksen tavoitteena oli selvittää tilannetta, jossa yleisö kaappaa organisaation Twitter- kampanjan hashtagin ja kääntää kampanjan organisaatiota vastaan. Tutkimuksessa selvitetään, millainen prosessi hashtagin kaappaaminen on ja millaisia kaappauksia hashtagilla on tutkimalla kahvilaketju Starbucksin maaliskuussa 2015 lanseeraaman racetogether-kampanjan hashtagia. Tutkimusaineistoksi kerättiin tuhat #racetogether-hashtagilla merkitty…

bränditword-of-mouthvastarintakäyttäjien luoma sisältöTwittersosiaalinen mediahashtagitTapaustutkimuskaappaus
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A Power Sector in Transition Understanding Transition Towards a Cleaner Grid and how Distributed Energy Resources Affect the Design and Operation of …

2018

Important changes in the supply and the demand side of electricity apparatus are now underway, triggered by a combination of drivers dramatically affecting the transmission sector of power systems: greenhouse gas emissions, distributed generation, energy efficiency and the full integration of the European energy market. A variety of accelerating factors - including active consumer, aggregators, energy storage, e-vehicles, etc..- are creating a new era for the many stakeholders, incl. system operators, regional entities, industry and consumer organizations, producers or their trade bodies, Regulators, public decision makers and the society at large. Entraining this background, ENTSO-E and th…

business.industry020209 energyDigital transformation02 engineering and technologyEnergy transitionEnvironmental economicsEnergy storageDynamic Thermal rating (DTR)Settore ING-IND/33 - Sistemi Elettrici Per L'EnergiaElectric power systemDemand-Side Management (DSM)Distributed generation0202 electrical engineering electronic engineering information engineeringRegional Operational Center (ROC)Energy marketBusinessElectricityAncillary ServiceRegional Security Coordinator (RSC)Efficient energy use2018 IEEE International Conference on Environment and Electrical Engineering and 2018 IEEE Industrial and Commercial Power Systems Europe (EEEIC / I&CPS Europe)
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Don't throw away your printed books: A meta-analysis on the effects of reading media on reading comprehension

2018

Abstract With the increasing dominance of digital reading over paper reading, gaining understanding of the effects of the medium on reading comprehension has become critical. However, results from research comparing learning outcomes across printed and digital media are mixed, making conclusions difficult to reach. In the current meta-analysis, we examined research in recent years (2000–2017), comparing the reading of comparable texts on paper and on digital devices. We included studies with between-participants (n = 38) and within-participants designs (n = 16) involving 171,055 participants. Both designs yielded the same advantage of paper over digital reading (Hedge's g = −0.21; dc = −0.2…

business.industry05 social sciences050301 education050105 experimental psychologyLinguisticsEducationDigital mediaTime frameReading comprehensionMeta-analysis0501 psychology and cognitive sciencesNarrativeDigital readingbusinessPsychology0503 educationEducational Research Review
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Organizational Legitimacy and Stakeholder Trust in the Organization: A Feed-Forward Relationship

2018

The main goal of this study is to enlarge the understanding of the concept of legitimacy. In recent decades, organizational legitimacy has received a great deal of attention from researchers who have tried to establish how organizations acquire, manage, and use it. However, there is still no conceptual agreement on how organizational legitimacy should be understood and how it can be measured. This reflects the complexity in the literature about understanding this phenomenon and suggests research opportunities. This chapter aims to strengthen the understanding of the role legitimacy plays in organizations by reviewing the related literature and analyzing the relationship between legitimacy a…

business.industry05 social sciencesControl (management)StakeholderFeed forwardOrganizational legitimacyPublic relationsPolitical sciencePhenomenon0502 economics and business050211 marketingInstitutional theorybusiness050203 business & managementLegitimacyReciprocal
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Benefits and Challenges of Digitalization: An Expert Study on Norwegian Public Organizations

2021

The implementation of and research on digital transformation in the context of public organizations have increased substantially in the past few years. A wide range of drivers, benefits, and challenges associated with digitalization have been suggested in the literature. However, these suggestions appear fragmented and disconnected, and do not offer a clear overview of the main drivers, challenges, and benefits. Moreover, research in this regard in the Norwegian and Scandinavian contexts is lacking. Therefore, there is a need to clarify the drivers, benefits, and challenges of digital transformation. To address this need, seven Norwegian public organizations were investigated by gathering d…

business.industry05 social sciencesDigital transformationDigital governmentContext (language use)NorwegianPublic relationslanguage.human_language0506 political science0502 economics and business050602 political science & public administrationlanguageBusiness050203 business & managementDG.O2021: The 22nd Annual International Conference on Digital Government Research
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2020

Current debates on online privacy are rooted in liberal theory. Accordingly, privacy is often regarded as a form of freedom from social, economic, and institutional influences. Such a negative perspective on privacy, however, focuses too much on how individuals can be protected or can protect themselves, instead of challenging the necessity of protection itself. In this article, I argue that increasing online privacy literacy not only empowers individuals to achieve (a necessarily limited) form of negative privacy, but has the potential to facilitate a privacy deliberation process in which individuals become agents of social change that could lead to conditions of positive privacy and infor…

business.industryCommunicationmedia_common.quotation_subject05 social sciencesInternet privacy050301 education050801 communication & media studiesDeliberationLiteracyNew mediaInformational self-determination0508 media and communicationsData Protection Act 1998Information societyPsychologybusiness0503 educationSocial structuremedia_commonDigital literacyMedia and Communication
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Detection of Duplicated Regions in Tampered Digital Images by Bit-Plane Analysis

2009

In this paper we present a new method for searching duplicated areas in a digital image. The goal is to detect if an image has been tampered by a copy-move process. Our method works within a convenient domain. The image to be analyzed is decomposed in its bit-plane representation. Then, for each bitplane, block of bits are encoded with an ASCII code, and a sequence of strings is analyzed rather than the original bit-plane. The sequence is lexicographically sorted and similar groups of bits are extracted as candidate areas, and passed to the following plane to be processed. Output of the last planes indicates if, and where, the image has been altered.

business.industryComputer scienceBinary imageImage processingImage Forensics Image Analysis Bit-Plane Decomposition Duplication Detection Image ForgeriesPlane (Unicode)Digital imageDigital image processingComputer visionArtificial intelligencebusinessBlock (data storage)Feature detection (computer vision)Bit plane
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