Search results for "identity"
showing 10 items of 1751 documents
Brands as relationship builders in the virtual world: A bibliometric analysis
2020
Abstract Given the growing role of brands as relationship partners and relationship facilitators and the pre-eminence of the online environment for consumers, this article contributes to the understanding of virtual brand-centric relationships by presenting the first bibliometric mapping analysis of the academic research into the topic from its conception until 2018. Using keyword co-occurrence, it examines 585 records and identifies the most productive countries, journals, influential authors and papers, and research clusters. With 96% of the published records appearing between 2010 and 2018, this analysis revealed that the field is emergent. The research primarily originates from authors …
"This is who I am": Identity expressiveness and the theory of planned behavior
2007
- Peer reviewed This paper explores the role of self-identity expressiveness and social identity expressiveness in the context of Multimedia Messaging (MMS) adoption. An extended version of the Theory of Planned Behavior (TPB) including a wider array of identity and social influences is developed and tested. As hypothesized, self-identity expressiveness and social identity expressiveness prove to be significant determinants of intentions to use. Moreover, the extended TPB model explains 62% of the variance in usage intentions. The paper also investigates the relationship between self identity expressiveness and attitude and between social identity expressiveness and subjective norm. The stu…
Products labeled as “made in domestic country”: the brand matters
2020
Purpose The purpose of this paper is to better understand an increasingly widespread practice consisting, of a brand, in signaling the domestic origin of its products aimed at domestic consumers, that is, the “made in the domestic country” (MIDC) strategy. To this end, it is proposed to analyze the MIDC label as a cue interacting with the brand’s characteristics (brand equity and country of origin of the brand). Design/methodology/approach A between-subjects experiment is conducted among 293 French consumers on four different brands of pasta. The overall design is a 2 (with/without the MIDC label) × 2 (high/low brand equity) × 2 (domestic/foreign brand) mixed design. Findings The results s…
The virtuous cycle of stakeholder engagement in developing a sustainability culture: Salcheto winery
2020
Abstract Stakeholder engagement in sustainability represents a powerful driver for value creation. Drawing from stakeholder theory, this paper explores how a firm with a proactive sustainable behaviour engages stakeholders in developing innovation and creating value. A longitudinal, single case study of the Salcheto winery was carried out. Since the late 1990s, Salcheto has been at the forefront of wine eco-innovation and it has played a key role in the development of Montepulciano (Tuscany, Italy) as one of the first sustainable wine clusters worldwide. The development of a sustainable wine culture is one of the firm's various innovations. In doing so, the firm has had to face three challe…
Can Digit Ratio and Gender Identity Predict Preferences for Consumption Options With a Distinct Gender Image?
2022
This study investigated whether individuals’ preferences for masculine (vs. feminine) consumption options could be predicted by a biological sex cue (the 2D:4D digit ratio; a biomarker linked to prenatal testosterone exposure), and a psychological gender cue (self-perceived gender identity). Chinese participants (N= 216) indicated their preferences for a series of binary options that differed in their perceived gender image (e.g., romantic comedy vs. action thriller; pop music vs. hard rock), with one of the options evaluated as relatively more feminine and the other viewed as comparably more masculine. Participants also self-reported their gender identity and the length of their index and …
Belonging and Home
2021
AbstractIn this chapter, the authors discuss artifacts in which children explore belonging and home. The chapter defines the sense of belonging as a core feature of humanity and living together. The feeling of having a home and being at home is both an intimate and a socially shared aspect of belonging. The children expressed belonging to a wide range of spaces in their artifacts. This spatial span extends from macro to micro scale and indicates belonging based on spaces, social relations, and materiality. Even very young children can see and depict their belonging as multiple and including spatial and social dimensions. The analyzed artifacts reveal both concrete and symbolic approaches to…
Pestov identities and X-ray tomography on manifolds of low regularity
2021
We prove that the geodesic X-ray transform is injective on scalar functions and (solenoidally) on one-forms on simple Riemannian manifolds $(M,g)$ with $g \in C^{1,1}$. In addition to a proof, we produce a redefinition of simplicity that is compatible with rough geometry. This $C^{1,1}$-regularity is optimal on the H\"older scale. The bulk of the article is devoted to setting up a calculus of differential and curvature operators on the unit sphere bundle atop this non-smooth structure.
Codimensions of algebras and growth functions
2008
Abstract Let A be an algebra over a field F of characteristic zero and let c n ( A ) , n = 1 , 2 , … , be its sequence of codimensions. We prove that if c n ( A ) is exponentially bounded, its exponential growth can be any real number >1. This is achieved by constructing, for any real number α > 1 , an F-algebra A α such that lim n → ∞ c n ( A α ) n exists and equals α. The methods are based on the representation theory of the symmetric group and on properties of infinite Sturmian and periodic words.
Integral holomorphic functions
2004
We define the class of integral holomorphic functions over Banach spaces; these are functions admitting an integral representation akin to the Cauchy integral formula, and are related to integral polynomials. After studying various properties of these functions, Banach and Frechet spaces of integral holomorphic functions are defined, and several aspects investigated: duality, Taylor series approximation, biduality and reflexivity. In this paper we define and study a class of holomorphic functions over infinite- dimensional Banach spaces admitting integral representation. Our purpose, and the motivation for our definition, are two-fold: we wish to obtain an integral repre- sentation formula …
La fabrication des artisans : socialisation et processus de médiation dans l'apprentissage de la menuiserie
2012
This doctoral thesis in Communication Sciences offers to rethink the question of transmission of manual trades, in the context of contemporary craft industry in France. We analyse the classical dualism between “manual” and “nonmanual”, and go further with a theoretical approach of intelligence derived from Janet and Jousse. We also base our analysis on the studies about socialization, especially from Dubar, so we can involve a non-determinist model of transmitting manual crafts. In order to recognize the importance of working with materials, tools, in occupational socialization, we propose to look at its sequence as a “process of mediation” and to describe its communication device, inspired…