Search results for "involvement"

User Orientation Through Experience: A Study of Hobbyist Knowing in Product Development

2007

Those who are involved in hobbyist communities and share the values and practices of these communities often also innovate new products. Users are important actors in innovations. Recently, a lot of attention has been paid to users in relation to product development processes and especially user innovations. This article points out that product development team members are often simultaneously users themselves and they can be important translators of “hobbyist knowing” into organizational practices. Hobbyist knowing refers to the practice of making sense of situations through concrete activities and participation in particular social and physical circumstances and practices. This article st…

Finland

2017

EXTRACURRICULAR ACTIVITIES' ANALYSIS IN ROMANIAN UNIVERSITIES

2015

This study focuses on extracurricular activities in the field of career guidance and aims to analyse this kind of activities within five Romanian universities. The students' opinion but also their involvement in such activities are captured. The research was conducted by means of the questionnaire method where 728 students of the Lucian Blaga University of Sibiu, Politehnica University Timișoara, Babeș Bolyai University Cluj, Bucharest University of Economic Studies and Politehnica University Bucharest were questioned. This study highlights specific problems and potential improvements related to career guidance extracurricular activities.

High-involvement management practices and the productivity of firms: Detecting industry heterogeneity

2020

The aim of this article is to clarify the links between high-involvement management (HIM) practices, productivity and branches of industry. The data combine a representative survey (N = 787) of private-sector firms in Finland and register-based firm-level data on sales per employee in the year following the survey. The authors analysed the data using mixture regression and identified two clusters in the association between HIM and productivity. In one cluster, high-involvement management and productivity were positively associated, while in the other cluster, the association was negative. The association between the intensity of HIM utilisation and productivity is not always additive; the b…

Regional Development: The Importance of the Involvement of Inhabitants and Innovative Approaches in Management

2021

Innovation and an innovative approach in management, education and leadership have been changing over decades, according to the dynamic world we are living in. Changes start at an individual level, with the personality, and only those who have changed themselves can start to lead others towards global change. The Latvian National Development Plan defined aspects of polycentric development for all the regions of Latvia. Each region has resources, strengths, weaknesses, opportunities and threats, but human resources are the most important resource for change, creative ideas and sustainable development. The education system changes very slowly, from lecture learning to a more inclusive ‘learni…

At the Roots of Product Placement: The Mere Exposure Effect

2013

The present study aims to analyze the effect of product placement on attitude change and takes into consideration psychological models of the mere exposure effect. A sample of high school students watched an excerpt from two widely-distributed movies in which several products were shown by using the technique known as product placement. The results indicate that students who saw the commercial brand liked the products more than those who didn’t see it. This effect, in line with the literature on the product placement effect, seems to be independent from the recognition of the brand in the movie excerpt. This study also shows that, in the high involvement condition, one exposure is enough to…

Audience involvement in creative media for development: Making sense of the semiotic interface

2017

This article explores the role that semiotic communication plays in the generation of narrative affect. It also draws on Suruchi Sood’s concept of audience involvement as being capable of increasing self-efficacy and collective-efficacy, both of which are crucial to behaviour change. It therefore, demonstrates how semiotic tropes are used in creative media narratives to elicit affect and in turn generate authentic audience involvement with the subjects of those narratives, a process which eventually has positive consequences for behaviour change communication. Hence, these narratives fueled by semiotics, become the threshing floor where potential audiences are drawn into pro-social discours…

Is School a Better Environment Than Home for Digital Game-Based Learning? The Case of GraphoGame

2015

This study investigated how the use of an online reading game differs in home and school environments. First and second graders (N = 194) participated in an 8-week training during which they used the reading program GraphoGame either at home or at school under the supervision of parents or teachers. Child participants were recommended by parents and teachers recruited from the list of GraphoGame users, and adults decided whether the training took place at home or at school. We measured the frequency and duration of playing, children’s engagement, development of reading skill and reading interest, and adult supportive involvement. The results revealed that children who played GraphoGame at s…

Spatiotemporal dynamics of activation in motor and language areas suggest a compensatory role of the motor cortex in second language processing

2023

The involvement of the motor cortex in language understanding has been intensively discussed in the framework of embodied cognition. Although some studies have provided evidence for the involvement of the motor cortex in different receptive language tasks, the role that it plays in language perception and understanding is still unclear. In the present study, we explored the degree of involvement of language and motor areas in a visually presented sentence comprehension task, modulated by language proficiency (L1: native language, L2: second language) and linguistic abstractness (literal, metaphorical, and abstract). Magnetoencephalography data were recorded from 26 late Chinese learners of …

How customer knowledge affects exploration : generating, guiding, and gatekeeping

2021

The importance of understanding customers in order to sustain the long-term success of the company has been claimed by academics and practitioners for decades, to the point that the claim has turned into a truism. And still, the role of customer knowledge in organizational renewal, especially via explorative new product development (NPD), remains ambiguous. While existing literature generally emphasizes the value of customer knowledge, critics argue that a strong customer focus can also de-motivate and misguide exploration. This study adds clarity to our understanding of this tension by drawing from an intensive analysis of the corporate archives of a rapidly growing high-tech company. The …