Search results for "m-banking"

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Consumers' perceptions of mobile banking continuous usage in Finland and South Africa

2015

This study examines continuous usage behaviour related to mobile banking (m-banking) among consumers living in Finland (FI) and South Africa (ZA). The study investigates three post-adoption behavioural consequences - namely, trust, satisfaction and word of mouth. Using purposeful sampling techniques, we found that trust plays a significant role in promoting continuous usage of m-banking. In general, the respondents reported high levels of trust in m-banking technology and were satisfied with the m-banking application and services. In addition, convenience, user friendliness and speed emerged as the main sub-topics related to satisfaction. In most cases, the convenience of using m-banking do…

Customer retentionComputer Networks and Communicationsmedia_common.quotation_subjectmature marketWord of mouthm-bankingUser friendlinessSouth AfricaManagement of Technology and InnovationPerceptionmobile bankingMarketingword of mouthEmerging marketsta512Finlandmedia_commonMobile bankingelectronic financee-financesatisfactionAdvertisingtrustComputer Science ApplicationsPurposeful samplingluottamusemerging marketCustomer satisfactionBusinessFinanceInternational Journal of Electronic Finance
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Mobile banking adoption: A literature review

2015

Electronic commerce (e-commerce) continues to have a profound impact on the global business environment, but technologies and applications also have begun to focus more on mobile computing, the wireless Web, and mobile commerce. Against this backdrop, mobile banking (m-banking) has emerged as an important distribution channel, with considerable research devoted to its adoption. However, this research stream has lacked a clear roadmap or agenda. Therefore, the present article analyzes and synthesizes existing studies of m-banking adoption and maps the major theories that researchers have used to predict consumer intentions to adopt it. The findings indicate that the m-banking adoption litera…

Mobile bankingliterature review mobile bankingComputer Networks and Communicationsbusiness.industryMobile commerceMobile computingDeveloping countryResearch streamasenteetkuluttajakäyttäytyminenm-banking mobile banking adoption technology acceptance modelSMS bankingverkkopankitWireless webTechnology acceptance modelBusinessElectrical and Electronic EngineeringMarketingkirjallisuuskatsaukset
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