Search results for "maineenhallinta"
showing 2 items of 12 documents
Effects of Chinese youth consumer recycling behavior decisions : application of TPB theory to beverage container recycling system adoption
2016
Increasing municipal waste is a challenge that China is facing during decades, especially along with the economic growth. Although recycling is apparently an efficient method to deal with the problem, 2% of solid waste recycled in China revealed there is barrier in the path. The recycling system is developing in China by government and companies, hence understanding and predicting Chinese consumers’ acceptance of the system is necessary. This research is aim to understand the Chinese youth consumers’ recycling behavior through the view on beverage container recycling behavior. Hypothesizes in this study is proposed according to the theoretical framework of the TPB, which is attitude toward …
Public relations and expectation theory : Introducing Relationship Expectation Theory (RET) for public relations
2021
Expectations provide organizations with information and cues about their stakeholders’ and publics’ values, interests, experiences, and knowledge. This chapter argues for a move that takes expectations beyond the current cursory level for different areas of public relations—reputation management, corporate responsibility, issues management, and legitimacy—toward explicit theoretical understanding and models for addressing expectations. The chapter introduces expectations as an intersecting phenomenon in public relations research and builds postulations for theorizing expectations in public relations by reviewing theories that address expectations in relationships, and by exploring different…