Search results for "metric"

Digital Influencers, Food and Tourism—A New Model of Open Innovation for Businesses in the Ho.Re.Ca. Sector

2022

The choice of influencer marketing as an endorser for promoting products and services is becoming a more and more effective communication strategy of open innovation. Their use of social media platforms, such as Instagram, allows them to be reached by millions of followers all over the world. As a response to the economic crisis that affected Italy after the first wave of the COVID-19 pandemic, Chiara Ferragni, one of the most endorsed influencers worldwide, started a communication campaign with the aim to promote Italian food and tourist destinations (cities of art, seaside, ski and countryside locations, thermal baths, museums, galleries, hotels, etc.). This study analyses Chiara Ferragni…

Do social networks bridge political divides? The analysis of VKontakte social network communication in Ukraine

2014

New electronic forms of political communication have become increasingly popular in countries with weak democratic institutions. The effectiveness of these new forms of association in altering political behavior, however, remains uncertain even in developed democratic regimes. This paper investigates connections between regional variation in electoral behavior and regional distribution of electronic social networks in the case of Ukraine's polarized and institutionally unstable democracy. Our analysis of online networks shows that, somewhat contrary to conventional wisdom, electronic communication does not bridge political divides. This finding casts doubt on the effectiveness of online for…

Communicative Functions of Hashtags

2018

Abstract Despite the initial function of hashtags as tools for sorting and aggregating information according to topics, the social media currently witness a diversity of uses diverging from the initial purpose. The aim of this article is to investigate the communicative functions of hashtags through a combined approach of literature review, field study and case study. Different uses of hashtags were subjected to semantic analysis in order to disclose generalizable trends. As a result, ten communicative functions were identified: topic-marking, aggregation, socializing, excuse, irony, providing metadata, expressing attitudes, initiating movements, propaganda and brand marketing. These findin…

The effect of early career social capital on long-term income development in Finland

2020

PurposeIn this study, the authors examine whether social capital embedded in individuals' social networks is connected to employees' long-term income development in Finland.Design/methodology/approachAnalyses are based on 25–35-year-old employees from the Finnish Living Conditions Survey of 1994 combined with register data on earned incomes from 1995 to 2016. The authors used questions addressing the frequency of meeting parents or siblings, spending free time with co-workers and participation in associational, civic or other societal activities as measures of the extent of network capital. Ordered logistic model was used to examine whether the size and composition of social networks differ…

A bibliometric analysis of cultural heritage research in the humanities: The Web of Science as a tool of knowledge management

2023

AbstractSubstantial research on the topic of cultural heritage has been conducted over the past two decades. At the same time, the overall output volume of journals and citation metrics have become important parameters in assessing and ranking researchers’ performance. Even though the scholarly interest in cultural heritage has recently increased world-wide, a comprehensive analysis of the publication output volume and its correlation to the shift in the cultural heritage regime starting in 2003 is still lacking. The article aims to understand the role of Web of Science (WOS) as a tool of knowledge management in academia by drawing on the scholarly output volume, the patterns displayed by t…

Selected physico-chemical parameters of forest soils of Smolnik partial reserve

2003

Soundscape design through evolutionary engines

2008

Abstract Two implementations of an Evolutionary Sound Synthesis method using the Interaural Time Difference (ITD) and psychoacoustic descriptors are presented here as a way to develop criteria for fitness evaluation. We also explore a relationship between adaptive sound evolution and three soundscape characteristics: keysounds, key-signals and sound-marks. Sonic Localization Field is defined using a sound attenuation factor and ITD azimuth angle, respectively (Ii, Li). These pairs are used to build Spatial Sound Genotypes (SSG) and they are extracted from a waveform population set. An explanation on how our model was initially written in MATLAB is followed by a recent Pure Data (Pd) impleme…

Human dignity in the learning environment : testing a sociological paradigm for a diversity-positive milieu with school starters

2004

Stakeholder salience for small businesses : a social proximity perspective

2017

This paper advances stakeholder salience theory from the viewpoint of small businesses. It is argued that the stakeholder salience process for small businesses is influenced by their local embeddedness, captured by the idea of social proximity, and characterised by multiple relationships that the owner-manager and stakeholders share beyond the business context. It is further stated that the ethics of care is a valuable ethical lens through which to understand social proximity in small businesses. The contribution of the study conceptualises how the perceived social proximity between local stakeholders and small business owner-managers influences managerial considerations of the legitimacy, …

The Export Strategy and SMEs Employment Resilience During Slump Periods

2021

Abstract The Spanish economy was the most hit by the Great Recession. It suffered a greater decrease in the gross domestic product (GDP) (affecting especially internal demand). However, it suffered a greater increase in exports (the so-called Spanish “miracle”). Particularly, Spanish SMEs incorporation into exports has been spectacular since 2008. Further, this has coincided with a huge increase in unemployment. Therefore, our main objective is to investigate the moderating role of exports in job destruction associated with recessive contexts of domestic demand using Spanish manufacturing SMEs as a case study. We obtain for SMEs that export participation helps compensate for the decrease in…