Search results for "processo-integrador-de-formação-da-estratégia"

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Como gerentes de nível médio contribuem para o processo de formação de estratégia: conexão entre processos estratégicos e práticas estratégicas

2010

The role of middle management is essential when managing integrative and emergent strategy formation processes. We stand out the importance of its role connecting micro and macro organizational level offering a very important contribution when examining the strategy-as-practice perspective and integrative strategy formation process. The main goal of this research is to analyse the relationship between the integrative strategy formation process and the roles of middle management under the strategy-as-practice perspective. To check it out we adopted a qualitative methodology droving a case analysis in a Spanish University. Data was collected by means of personal interviews with members of dif…

Organizational Behavior and Human Resource ManagementInformation Systems and Managementprocesso-integrador-de-formação-da-estratégiaStrategy and ManagementManagement Science and Operations Researchstrategy formation processstrategizingcase studyestrategia como prácticaManagement of Technology and Innovationestudio de casoSociologyBusiness and International ManagementMarketingMiddle managerWelfare economicsDirect observationMiddle managementstrategy-as-practiceestratégia-como-práticaManagementproceso integrador de formación de la estrategiaestudo de casoIndustrial relationsMiddle managementBusiness Management and Accounting (miscellaneous)Case analysisOrganizational levelQualitative research
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