Search results for "social semiotics"
showing 8 items of 18 documents
Edusemiotics, Existential Semiotics, and Existential Pedagogy
2016
This chapter examines how the edusemiotic understanding of education can be developed by utilizing certain notions arising from existential pedagogy and existential semiotics. The chapter begins by the authors’ interpretation of Martin Heidegger’s semiotically useful concept of unconcealment in terms of a pedagogical theory compatible with the concept of Bildung. The chapter proceeds to demonstrate how it has been implemented in philosophy of education so as to articulate an existentially discontinuous form of education. Education viewed as the most important task of/for humanity entails a fundamental disruption of continuity: we do not know what kind of humanity we want or need as a way of…
In rete la cucina è politica. Alcuni modelli di analisi e uno studio di caso.
2013
Gastronauti e chowhounds, ghiottoni, gourmand e gourmet, in una parola foodies: l’attuale megatrend culinario deve molto alle pratiche di socializzazione su Internet. Di cibo, in rete, si comincia a scrivere fin da subito (i board di Chowhound, per esempio, aprono i battenti già nel 97), la qual cosa dice anche molto su quanto la “grande conversazione” sia debitrice del discorso gastronomico. Il cibo e le chiacchere su Internet si presentano, infatti, come intrinsecamente legati, classico binomio inscindibile. In tutto il mondo, blogger e storyteller culinari diventano, pertanto, autori di culto, in grado di generare schiere di fedeli lettori pronti a seguire il proprio beniamino ovunque, s…
Bilingual corporate websites - from translation to transcreation?
2013
Published version of an article in the journal: Journal of Specialised Translation. Also available from the publisher at: http://www.jostrans.org/issue20/art_rike.pdf Open Access As an increasing number of companies see the world as their marketplace, bilingual and/or multilingual websites are becoming increasingly common, and the demand for translations in this domain is growing. Corporate websites are multimodal, and verbal messages, images, layout and sometimes animations and sound interact to create the rhetoric on the site. With web texts being instantly available to readers anywhere, the translator’s role as a cultural mediator attains a special significance as the texts may be access…
Arrows and their modern versions: narrativity signalled by lines in data visualizations
2021
For creating and reading data visualizations, visual literacy is crucial. This article advances the knowledge about graphical variations and conventions related to the basic graphical element of th...
Norwegian Religious Education Workbooks after World War II: Exploring Teachers’ Workbook Constructions by Interpreting Traces of Textbooks and Nation…
2010
Twenty religious education (RE) workbooks covering half a century were examined in a search for RE teachers’ typical patterns of workbook construction. Three chronological main types were distinguished: “the biblical workbook,” “the workbook of Christian cultural nurture,” and “the RE workbook of diversity.” Of greater interest, however, were the particularities found in a few workbooks produced in the two interims between the chronological types. This article discusses—in the light of collective memory theory, social semiotics, and Norwegian RE history—the meaning of the teachers’ implicit contributions to the typical as well as the untypical workbook constructions. The concept of an “irre…
Blade runners and daredevils : a case study on the representation of two Paralympians in The Guardian
2015
Paralympialaiset ja vammaisurheilu jäävät mediassa usein “vammattomien” urheilun uutisoinnin varjoon. Aiempien tutkimusten mukaan median luomat representaatiot usein myös vahvistavat stereotypioita vammaisista. Erilaisilla kielenkäyttötavoilla, ts. diskursseilla, joilla näitä urheilijoita kuvataan, onkin olennaisesti vaikutusta esimerkiksi siihen, millaiseksi fyysisesti vammaiset kokevat tulevansa kohdelluksi yhteiskunnassa. Tämän takia onkin tärkeää kiinnittää huomiota median luomiin kuviin. Tutkielmassa käsitellään vammaisurheilijoiden representaatiota brittiläislehti The Guardianissa. Analysoin kahta lehden internet-versiossa julkaistua artikkelia, joista toinen käsittelee pikajuoksija O…
Visibility without voice: Media witnessing irregular migrants in BBC online news journalism
2016
In the analysis of journalistic representation of irregular migration to Europe, rather little attention is given to the variation of modes and genres of journalism. Most studies focus on text in ‘old media’ and the news genre. This article analyses affordances of different modalities and genres of online journalism in framing irregular migrants. Media framing in BBC online news coverage of a mediatised conflict in Spain, defined as a ‘migration crisis’, is analysed with multimodal social semiotics. While mediation makes global audiences witness tragedies at Europe's borders and online journalism affords more voice and deliberation for migrant sources, the frames of threat and victim domina…
From ‘no dogs here!’ to ‘beware of the dog!’ : restricting dog signs as a reflection of social norms
2019
Signs in public space reflect ‘normalcy’ in a community. The authors ask what restricting signs tell us about a society? In order to explore the system and variation in the ways dog signs manifest different norms and control, they compare two different data sets: dog signs in a Northern European town, Jyväskylä in Finland, and two Eastern European villages in Romania. They apply a qualitative methodology based on visual communication, geosemiotics and linguistic landscape studies. The focus of the article is on the resources of addressing and the visual semiotics of the image. The investigated communities seem to create a complementary distribution of what they regulate that is also displa…