Search results for "talvimatkailu"

Physical Work, Customer Service, or Teamwork? : Language Requirements for Seasonal Cleaning Work in the Booming Arctic Tourism Industry

2021

In many parts of the world, cleaning services are mostly subcontracted, which means intense competition and increased demand for efficiency. Consequently, the terms and conditions of employment have declined and the turnover of workers is high. Remote areas such as the Arctic face particular difficulties recruiting and retaining cleaning workers. Nonetheless, possibilities to earn and aspirations for a better life bring center – periphery, cross-border, and lifestyle mobilities to the peripheral north, especially in winter. This chapter examines cleaning as seasonal blue-collar work in a booming tourist destination in Arctic Finland. Applying an ethnographic and discourse analytical approac…