Search results for "typography"

showing 10 items of 351 documents

Cross-cultural Differences in Movie Selection. Decision-making of German, U.S., and Singaporean Media Users for Video-on-Demand Movies

2017

ABSTRACTThis article investigates the process of individual decision-making for movies on video-on-demand platforms from a cross-cultural perspective. Models of decision-making and movie selection act as theoretical underpinning. The article focuses on the information search phase and examines media consumers' information use during movie selection. Empirically the article relies on an online survey among N = 694 German, the U.S., and Singaporean students. Results indicate that participants considered only a limited amount of information before carrying out their choice. Participants shared a preference for product-related cues over crowd-related cues signaling previous user-experiences. Wi…

MarketingPoint (typography)05 social sciencesPerspective (graphical)Information processing050801 communication & media studiesAdvertisingMaking-oflanguage.human_languagePreferenceManagement Information SystemsGerman0508 media and communications0502 economics and businesslanguageSelection (linguistics)Cross-cultural050211 marketingPsychologyJournal of International Consumer Marketing
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Regional Economics Tools applied to Sport: New Perspectives

2007

This article shows how some regional economics tools, which are not very well known, can be used in the field of sport. The first part consists of a short summary of the location analysis models. In a second part, we show on a case study, that computable location models can be used to determine the optimal location of sporting facilities in the context of intercommunity. To conclude, some extensions are suggested from a theoretical point of view as well as for empirical applications.

MarketingPoint (typography)Mathematical modelManagement scienceComputer scienceStrategy and Management[SHS.PSY]Humanities and Social Sciences/PsychologyAnalysis modelsContext (language use)Management Science and Operations ResearchLocation theoryField (geography)[SHS.PSY] Humanities and Social Sciences/Psychology[ SHS.PSY ] Humanities and Social Sciences/PsychologyRegional economicsBusiness and International ManagementMarketingSport management
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Advertising Budget Practices: A Review

1995

Abstract The determination of the advertising budget has been studied by academics from several perspectives. One of these is to examine how this decision is made from a practical point of view. This paper reviews the nearly thirty studies published on this subject and highlights trends and differences over time which might allow us to reach conclusions, by size of firm, sector and geographical location. This descriptive approach to techniques for determining advertising budgets will allow us to draw some normative conclusions.

MarketingPoint (typography)Subject (philosophy)NormativeAdvertisingSociologyMarketingDescriptive researchLocationJournal of Current Issues & Research in Advertising
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Mind Your Space! Desk Sharing Working Environments and Employee Commitment in Austria

2019

This paper empirically examines the influence of desk sharing on the various forms of employee commitment. Previous literature has examined the influence of innovative workspace on employee satisfaction as well as the possible the benefits and disadvantages of desk sharing, but not the influence desk sharing may have on employee commitment. Our study examines the level of commitment in organisations that apply desk sharing compared to those with traditional office settings, finding that desk sharing does not necessarily have a negative influence on commitment. Indeed, desk sharing employees show higher level of affective commitment when applied moderately. However, a radical application of …

Marketingorganizational changeEconomics and Econometricsnew ways of workingKnowledge managementPoint (typography)business.industryOrganizational commitmentlcsh:BusinessSpace (commercial competition)Management Information SystemsManagement of Technology and InnovationOrganizational changeflexible organisationsJob satisfactionBusiness and International Managementemployee commitmentlcsh:HF5001-6182businessEmployee commitmentdesk sharingComputingMilieux_MISCELLANEOUSFinanceDeskEuropean Journal of Business Science and Technology
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A Novel Method to Characterize User Sessions of Educational Software

2013

Abstract Software applications destined for the educational environment have a long history and have evolved side by side with the progress of technology from simple computer assisted instruction programs to sophisticated eLearning platforms. A study that we have conducted on a sample of 395 children aged 6 through 12, coming from both the rural and the urban environments, shows that an increasing number of children use computer related technologies. Given their exposure to these technologies it is imperative that the educational applications be designed in a way that takes into account the children's abilities, interests and the demands for their development. We have proposed a 5-dimension…

Markov chainMultimediaPoint (typography)User actions modellingbusiness.industryComputer scienceComputer-Assisted InstructionComputer user satisfactionSample (statistics)Markov modelcomputer.software_genreMarkov modelSoftwareHuman–computer interactionEducational softwareeLearningGeneral Materials SciencebusinesscomputerEducational softwareProcedia - Social and Behavioral Sciences
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Compressive behavior of FRP externally wrapped R.C. column with buckling effects of longitudinal bars

2018

Abstract In this paper, a calculation model to simulate the compressive behavior of R.C. columns with square cross-sections externally wrapped with FRP, including buckling effects of the longitudinal bars and reduction of the confinement pressure induced by the buckled compressed bars, is presented and discussed. The model distinguishes the cases of corner and side bars, calculating the different critical lengths and the critical loads. The Teng et al. (2009) model was adopted to predict the compressive behavior of FRP-confined concrete, and the Dhakal and Maekawa (2002) model was taken into account to predict the compressive behavior of longitudinal bars. The critical length and critical s…

Materials scienceAnalytical expressionsBar (music)business.industryBuckling0211 other engineering and technologies020101 civil engineeringR.C. columnSteel bar02 engineering and technologyStructural engineeringFibre-reinforced plasticInstabilityConfinement pressure0201 civil engineeringFRP wrapBucklingColumn (typography)021105 building & constructionReduction (mathematics)businessConcrete coverCivil and Structural Engineering
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Compressive behaviour of eccentrically loaded slender masonry columns confined by FRP

2018

Abstract Fibre Reinforced Polymer (FRP) confinement represents an effective tool for retrofitting masonry piers or columns enhancing their structural performance. This technique has been widely studied in the literature mainly with reference to short columns, while no extensive information is available on the influence of second order effects on its efficacy in case of slender members. Within this framework, the presented study concerns a simplified method able to assess the effects of FRP confinement on the compressive behaviour of slender masonry columns. A proper constitutive law of FRP confined masonry in compression is adopted for performing a sectional analysis, in which also consider…

Materials sciencebusiness.industryConstitutive equation0211 other engineering and technologies020101 civil engineering02 engineering and technologyStructural engineeringFibre-reinforced plasticMasonryCompression (physics)CurvatureFinite element method0201 civil engineeringSettore ICAR/09 - Tecnica Delle CostruzioniConfinement; Eccentric load; FRP; Masonry; Stability; Civil and Structural EngineeringColumn (typography)Eccentric load021105 building & constructionRetrofittingbusinessMasonryStabilityConfinementFRPCivil and Structural Engineering
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Tools and Mathematics in the Real World

2016

This chapter considers, with special regard to tool use, mathematics in out-of-school practices and attempts to replicate these practices in school mathematics. Both foci are important and problematic issues in mathematics education. This chapter has four sections. The two central sections address the two main foci. The opening section sets the scene with an historical account of ways that mathematics has been subdivided with regard to its application(s). The last section considers problem issues.

Mathematical practiceBoundary object05 social sciencesSection (typography)Mathematics education050301 education0501 psychology and cognitive sciences0503 education050104 developmental & child psychology
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Games: Artefacts in Gameplay

2016

This chapter reviews the past and looks to the future of the potential for games and gameplay to provide opportunity for engaging in mathematical activity. This review a glimpse into a possible future is conducted with a specific focus on the role of artefacts in gameplay. The chapter is in four sections. The first section considers the range of games; the second section considers artefacts in games and gameplay; the third section addresses games in mathematics education; and the final section looks to future development.

Mathematical thinking0508 media and communications05 social sciencesSection (typography)ComputingMilieux_PERSONALCOMPUTINGMathematics education050301 education050801 communication & media studiesSociology0503 educationEducational game
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Problem-based learning at the beginning of professional studies – physiotherapy students point of view

2016

Medical educationPoint (typography)Problem-based learningPhysical Therapy Sports Therapy and RehabilitationPsychologyProfessional studiesPhysiotherapy
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