Machine Learning Methods for One-Session Ahead Prediction of Accesses to Page Categories

2004

This paper presents a comparison among several well-known machine learning techniques when they are used to carry out a one-session ahead prediction of page categories. We use records belonging to 18 different categories accessed by users on the citizen web portal Infoville XXI. Our first approach is focused on predicting the frequency of accesses (normalized to the unity) corresponding to the user’s next session. We have utilized Associative Memories (AMs), Classification and Regression Trees (CARTs), Multilayer Perceptrons (MLPs), and Support Vector Machines (SVMs). The Success Ratio (SR) averaged over all services is higher than 80% using any of these techniques. Nevertheless, given the …

Studying the feasibility of a recommender in a citizen web portal based on user modeling and clustering algorithms

2006

This paper presents a methodology to estimate the future success of a collaborative recommender in a citizen web portal. This methodology consists of four stages, three of them are developed in this study. First of all, a user model, which takes into account some usual characteristics of web data, is developed to produce artificial data sets. These data sets are used to carry out a clustering algorithm comparison in the second stage of our approach. This comparison provides information about the suitability of each algorithm in different scenarios. The benchmarked clustering algorithms are the ones that are most commonly used in the literature: c-Means, Fuzzy c-Means, a set of hierarchical …

26th Annual Computational Neuroscience Meeting (CNS*2017): Part 2

2017

International audience; No abstract available

Corrigendum to “Predicting service request in support centers based on nonlinear dynamics, ARMA modeling and neural networks” [Expert Systems with Ap…

2013

Assigning discounts in a marketing campaign by using reinforcement learning and neural networks

2009

In this work, RL is used to find an optimal policy for a marketing campaign. Data show a complex characterization of state and action spaces. Two approaches are proposed to circumvent this problem. The first approach is based on the self-organizing map (SOM), which is used to aggregate states. The second approach uses a multilayer perceptron (MLP) to carry out a regression of the action-value function. The results indicate that both approaches can improve a targeted marketing campaign. Moreover, the SOM approach allows an intuitive interpretation of the results, and the MLP approach yields robust results with generalization capabilities.