0000000000147591
AUTHOR
Andreas M. Baranowski
Effect of Camera Angle on Perception of Trust and Attractiveness
Film theories have long proposed that the vertical camera angle influences how the scene and the character in it are interpreted. An elevated camera (high-angle shot) should diminish the qualities of the actor, whereas a lowered camera (low-angle shot) should elevate the actor in perspective as well as in the viewer’s opinion. We were interested in how this holds up for the impression of trustworthiness and attractiveness that the spectator receives of the actor. We filmed 12 actors in a scenario inspired by a TV show called Split or Steal, which features a one-time version of the prisoner’s dilemma. Subjects had to rate trustworthiness and attractiveness of the actors, and also judge if t…
Canned Emotions. Effects of Genre and Audience Reaction on Emotions
Laughter is said to be contagious. Maybe this is why TV stations often choose to add so-called canned laughter to their shows. Questionable as this practice may be, observers seem to like it. If such a simple manipulation, assumingly by inducing positive emotion, can change our attitudes toward the film, does the opposite manipulation work as well? Does a negative sound-track, such as screaming voices, have comparable effects in the opposite direction? We designed three experiments with a total of 110 participants to test whether scream-tracks have comparable effects on the evaluation of film sequences as do laugh-tracks. Experiment 1 showed segments of comedies, scary, and neutral films an…
The CSI-education effect: Do potential criminals benefit from forensic TV series?
Abstract Forensic series have become popular over the last two decades. They have raised the importance of forensic evidence in the eyes of the public (CSI effect). However, it has not been investigated to what extent criminals may learn about forensic evidence through these shows. We used multiple approaches to tackle this potential CSI-education effect. First, we analyzed crime statistics for crime and detection rate. Second, we asked convicted criminals about their impressions about the usefulness of crime shows for covering up a crime. Third, we asked fans of crime series and a control group of non-watchers to slip into the role of a criminal by enacting the cleaning up a murder crime s…
The big picture: effects of surround on immersion and size perception.
Despite the fear of the entertainment industry that illegal downloads of films might ruin their business, going to the movies continues to be a popular leisure activity. One reason why people prefer to watch movies in cinemas may be the surround of the movie screen or its physically huge size. To disentangle the factors that might contribute to the size impression, we tested several measures of subjective size and immersion in different viewing environments. For this purpose we built a model cinema that provided visual angle information comparable with that of a real cinema. Subjects watched identical movie clips in a real cinema, a model cinema, and on a display monitor in isolation. Wher…
The Auditory Kuleshov Effect: Multisensory Integration in Movie Editing
Almost a hundred years ago, the Russian filmmaker Lev Kuleshov conducted his now famous editing experiment in which different objects were added to a given film scene featuring a neutral face. It is said that the audience interpreted the unchanged facial expression as a function of the added object (e.g., an added soup made the face express hunger). This interaction effect has been dubbed “Kuleshov effect.” In the current study, we explored the role of sound in the evaluation of facial expressions in films. Thirty participants watched different clips of faces that were intercut with neutral scenes, featuring either happy music, sad music, or no music at all. This was crossed with the facia…
Genre-dependent effects of 3D film on presence, motion sickness, and protagonist perception
Do the increasingly popular 3D movies change how we perceive the content of the movie? We presented short (3.21 min) film sequences to observers equipped with shutter glasses. Three genres (horror, action, and documentary) were crossed with three between-subjects viewing conditions (director’s 3D, artificial 3D, and 2D). Observers had to rate how the film impressed them in terms of arousal, motion sickness, presence, and immersion. They also judged the personality, attractiveness, and intelligence of the protagonist in all viewing conditions. Not surprisingly, horror films produced more arousal and presence than action films. Documentaries scored lowest on presence. Action movies produced t…