The effects of populism as a social identity frame on persuasion and mobilization: evidence from a 15-country experiment
This article investigates the impact of populist messages on issue agreement and readiness for action in 15 countries (N = 7,286). Specifically, populist communicators rely on persuasive strategies by which social group cues become more salient and affect people's judgment of and political engagement with political issues. This strategy is called ‘populist identity framing’ because the ordinary people as the in‐group is portrayed as being threatened by various out‐groups. By blaming political elites for societal or economic problems harming ordinary people, populist communicators engage in anti‐elitist identity framing. Another strategy is to blame immigrants for social problems – that is, …
ONLINE_APPENDIX_(1) – Supplemental material for Start Spreading the News: A Comparative Experiment on the Effects of Populist Communication on Political Engagement in Sixteen European Countries
Supplemental material, ONLINE_APPENDIX_(1) for Start Spreading the News: A Comparative Experiment on the Effects of Populist Communication on Political Engagement in Sixteen European Countries by Michael Hameleers, Linda Bos, Nayla Fawzi, Carsten Reinemann, Ioannis Andreadis, Nicoleta Corbu, Christian Schemer, Anne Schulz, Tamir Shaefer, Toril Aalberg, Sofia Axelsson, Rosa Berganza, Cristina Cremonesi, Stefan Dahlberg, Claes H. de Vreese, Agnieszka Hess, Evangelia Kartsounidou, Dominika Kasprowicz, Joerg Matthes, Elena Negrea-Busuioc, Signe Ringdal, Susana Salgado, Karen Sanders, Desirée Schmuck, Jesper Stromback, Jane Suiter, Hajo Boomgaarden, Keren Tenenboim-Weinblatt and Naama Weiss-Yani…
Start Spreading the News: A Comparative Experiment on the Effects of Populist Communication on Political Engagement in Sixteen European Countries
Although populist communication has become pervasive throughout Europe, many important questions on its political consequences remain unanswered. First, previous research has neglected the differential effects of populist communication on the Left and Right. Second, internationally comparative studies are missing. Finally, previous research mostly studied attitudinal outcomes, neglecting behavioral effects. To address these key issues, this paper draws on a unique, extensive, and comparative experiment in sixteen European countries (N = 15,412) to test the effects of populist communication on political engagement. The findings show that anti-elitist populism has the strongest mobilizing eff…