0000000000544815
AUTHOR
Susanna Myllylä
A Concentric CSR Roadmap Model for Host Community Relations in the Global South
The purpose of this article is to find new Corporate Social Responsibility (CSR) approaches for corporate-community relationships in the global South and hence to achieve some distance from the Northern ethos. The article is based on a case study from the Brazilian pulp and paper sector. Veracel Celulose, a multinational corporation, is a joint venture between the Brazilian Fibria Celulose (formerly Aracruz Celulose) and the Swedish-Finnish Stora Enso. First, Veracel’s production impacts on the Indigenous community, the Pataxó Indians, are examined. Second, Veracel’s CSR policy and its subsequent impact are brought under closer scrutiny by juxtaposing corporate words with corporate actions.…
Liikuntapaikkapalvelut ja väestön tasa-arvo : seurantatutkimus liikuntapaikkapalveluiden muutoksista 1998–2009
Leaking legitimacies: the Finnish forest sector's entanglement in the land conflicts of Atlantic coastal Brazil
PurposeThe aim of this paper is to focus on the legitimacy problems faced by the Finnish forest industry in the Brazilian context, specifically from the perspective of the region's indigenous communities: the Tupinikim, the Guarani and the Pataxó.Design/methodology/approachThe method used is qualitative research with a case study approach. The empirical data are based on the fieldwork in the states of Espírito Santo and Bahia. The aim was to scrutinize the corporate tactics in gaining societal legitimacy, both in Brazil and in Finland; these were categorized into thematic groups.FindingsThe legitimacy of the Finnish companies becomes questionable due to the unethical tactics of their Brazil…
Societal premises for sustainable development in large southern cities
Abstract This article examines considerations related to the societal premises of a ‘sustainable city’ in the context of large southern cities. The article also reviews some alternative concepts to ‘sustainable city’ such as ‘eco-city’ and ‘ecological city’ and examines their suitability in the South. The article proposes that the greatest challenge of environmental urban development in the South is not necessarily the lack of environmental services and infrastructure, but the societal structures reproducing unequal distribution and malfunctioning of these services. The authors’ empirical evidence and personal experience from Lagos, New Delhi, Cairo and Manila is presented to elaborate the …