0000000000622498
AUTHOR
Ovidiu Matiu
showing 3 related works from this author
ELECTRONIC DICTIONARIES AND ESP STUDENTS
2010
This article presents the results of an experiment conducted on two distinct groups of students attending our ESP classes in the academic year 2009-2010. The first group was formed of second year students majoring in business and the second group first year students majoring in computer science. The experiment involved presenting the students with a list of traditional dictionaries as compulsory course bibliography and a list of free electronic and internet dictionaries as additional resources in an attempt to prove that, irrespective of their major subject, most students prefer freeware dictionaries for their usefulness, currentness and user-friendliness; that is why they should be taught …
Welcoming the “Other”: Translating Truth for the Post-truth World
2018
Abstract This paper is an attempt to answer the question whether Bible translation may help building a community or communities, which would contribute to creating the framework for a commonality of faith. The answer is not difficult to state, since translation is about bridging gaps, about creating communities, as steps forward in this process. It is impossible to understand the process and to formulate an adequate and articulate answer to the initial question without taking a journey through the complex field of Translation Studies, and of Bible translation, in particular. The method of study involves analysis and use of concepts such as the paradox of translation, dynamic equivalence and…
VISUAL VOCABULARY IN BRANDING
2011
Visual vocabulary or visual language is a set of symbols used to describe a system or a process; it refers to all graphical representations that supplement a brand image, a logo, and build a brand identity that is bound to remain invariable even when the sign undergoes fundamental changes. The article is a presentation of the concept of visual vocabulary/language and of its relevance to branding and marketing. We argue that these symbols are culturally dependent and a key element in brand design.