Proyecto Quick Natura. Tecnologías móviles aplicadas a rutas botánicas urbanas

[EN] The Quick Natura project aims to approach people of the city of Valencia to the green areas around them,in a fast and pleasant way. The initiative is based on the use of new technologies to connect the physicalwith the virtual world by placing QR codes (Quick Response code) on di erent plant species, located mainlyin gardens and parks to display information about each labelled species. Any user can scan the QR codelocated in labelled plants by using a smartphone or other mobile devices, enabling almost immediate accessto an information layer displayed in an enjoyable way, without using very technical language, facilitatinga quick understanding and assimilation by users. The method allo…