Mining customer requirements from online reviews: A product improvement perspective
We propose a filtering model to predict helpfulness of reviews for product design.We provide a way to use the KANO model based on online reviews.We explore how to obtain insights from Big Data through knowledge-based view. Big data commerce has become an e-commerce trend. Learning how to extract valuable and real time insights from big data to drive smarter and more profitable business decisions is a main task of big data commerce. Using online reviews as an example, manufacturers have come to value how to select helpful online reviews and what can be learned from online reviews for new product development. In this research, we first proposed an automatic filtering model to predict the help…