6533b7d1fe1ef96bd125d592

RESEARCH PRODUCT

Mobile Electronic Commerce: Emerging Issues

Jari VeijalainenAphrodite Tsalgatidou

subject

business.industryComputer sciencecomputer.internet_protocolMobile computingMobile WebMobile business developmentService providerComputer securitycomputer.software_genreInternet StandardTelecommunications networkPublic land mobile networkMobile paymentCellular networkMobile searchWirelessWireless Application ProtocolThe InternetTelephonyMobile telephonybusinessTelecommunicationscomputerMobile network operator

description

There are many definitions for Mobile Electronic Commerce (M-Commerce). We define M-Commerce as any type of transaction of an economic value having at least at one end a mobile terminal and thus using the mobile telecommunications network. The Wireless Application Protocol (WAP) plays an important role in m-commerce by optimizing Internet standards for the constraints of the wireless environment and thus bridging the gap between Internet and mobile world. Mobile Network Operators can play a major role in m-commerce by being strategically positioned between customers and content/service providers. In this paper we investigate the roles the operator can play in m-commerce and discuss respective problems and emerging issues.

https://doi.org/10.1007/3-540-44463-7_42