6533b7d4fe1ef96bd1261d05
RESEARCH PRODUCT
An Open Innovation Decision Support System to Select a Biopharmaceutical R&D Portfolio
Giovanna Lo NigroLorenzo AbbateAzzurra Morrealesubject
Decision support systemOperations researchProcess (engineering)Strategy and Management05 social sciences02 engineering and technologyManagement Science and Operations ResearchBiopharmaceuticalManagement of Technology and Innovation0502 economics and businessPath (graph theory)0202 electrical engineering electronic engineering information engineeringSelection (linguistics)EconomicsPortfolio020201 artificial intelligence & image processingBusiness and International ManagementPortfolio optimizationMarketing050203 business & managementOpen innovationdescription
Drugs available in the market today, selected several years ago under very uncertain future scenario, have experienced a long and expensive process of research and development carried out following both a closed and an open innovation path. To support this critical selection process, we propose a Decision Support System, able to choose among different candidates the most promising drugs along their best development path. The Decision Support System, based on a real options portfolio optimization model, mapping tools, and what-if rules as well, has been applied to a numerical example available in literature, and the research findings show interesting managerial and academic implications. Copyright © 2015 John Wiley & Sons, Ltd.
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2015-04-06 | Managerial and Decision Economics |