6533b7d7fe1ef96bd12683c7

RESEARCH PRODUCT

Explosive Self-Confident Femininity: Experienced and Remembered Girl Energy

Aino TormulainenMyry VoipioHeta Mulari

subject

media_common.quotation_subject05 social sciences050801 communication & media studiesGender studiesContext (language use)FemininityFriendship0508 media and communications050903 gender studiesPhenomenonGirl powerMeaning (existential)Girl0509 other social sciencesPsychologyMemory workmedia_common

description

This chapter focuses on how the target group of the 1990s girl power phenomenon made meaning of girl power in the Finnish context. The chapter takes a retrospective look at the phenomenon through the lens of girl energy, a concept used for girl power in Finland. Through memory work, Aino Tormulainen, Heta Mulari and Myry Voipio analyze a sample of adult women’s experiences of being adolescents during the most intensive years of Finnish girl energy. The chapter focuses on three key themes through which the informants remembered the phenomenon: femininity, gender equality, and friendship.

https://doi.org/10.1007/978-3-319-65118-7_3