6533b827fe1ef96bd128630e
RESEARCH PRODUCT
Conceptualizing and Measuring the Perceived Value of an Arts Venue as Applied to Live Performance
Rémi Mencarellisubject
arts experiencevaleur de consommationscale of measurementéchelle de mesureexpérience culturelle[SHS.GESTION]Humanities and Social Sciences/Business administration[ SHS.GESTION ] Humanities and Social Sciences/Business administrationperformance venue[SHS.GESTION] Humanities and Social Sciences/Business administrationmeasurement scalelieu de spectacleartistic experienceconsumption valuedescription
International audience; This paper mobilizes the concept of value to investigate the influence of physical surroundings on artistic experiences. First the literature on value is reviewed to ascertain just how useful the concept is for understanding the physical environment. The use of the concept supplements other research perspectives on the issue of physical surroundings (sensorial marketing, appropriation). There follows a presentation of the various stages in constructing a scale of perceived value applied to live performances. The paper concludes with a discussion of results (contributions, management implications, research limits, and avenues for further inquiry).
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2008-01-01 |