6533b82efe1ef96bd1293a46
RESEARCH PRODUCT
Transparency in Spanish credit institutions
Antoni Segui-alcarazsubject
transparencyCredit Institutionlcsh:Marketing. Distribution of productssocial responsibilitylcsh:HF5410-5417.5BancsEconomiaEmpreses Responsabilitat socialdescription
Codes of conduct have become perhaps the most frequently used tool in the management of corporate social responsibility. This research aims to determine the wa y in which Credit Institutions perceive tr ansparency and to see how this influ- ences the application of codes of ethics. The fieldwork was conducted by means of a survey that was answered by 57 Spanish Credit Institutions. The code of ethics has high significance and good positive correlation when reporting on the delivery of products and services , using criteria of social responsibility
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2012-07-01 | Innovative Marketing |