6533b830fe1ef96bd1296f66
RESEARCH PRODUCT
Tourism Marketing As a Tool to Improve Quality of Life Among Residents
Jose Trinidad Marin-aguilarInés Küster-boludaNatalia Vila-lópezsubject
Tourism marketingQuality of life (healthcare)Experiential marketingBusinessMarketingTourismdescription
Quality of life can be achieved improving certain subjective factors, such as attitudes, rather than emphasize objective factors. The born of this concept and the concern to use systematic and scientific methods for its evaluation are relatively recent.
year | journal | country | edition | language |
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2018-07-31 |