6533b838fe1ef96bd12a4e73

RESEARCH PRODUCT

Taking care of their positive online face? Reasons and strategy development

Dora LoizidouDina Savlovska

subject

0508 media and communicationsbusiness.industry05 social sciences050301 educationFace (sociological concept)050801 communication & media studiesSociologyPublic relationsbusiness0503 educationStrategy development

description

This paper examines a peer virtual exchange project between students at the University of Cyprus and the University of Latvia. The main purpose of this project is to develop intercultural awareness. Through telecollaborative tasks, students are asked to interact in a common discussion space around elements related to their cultural values. The aim of this paper is to discuss students’ strategies for these online exchanges. The hypothesis this paper seeks to examine is that students do not express themselves freely in the discussion forums in order to protect their personal and national image. We are thus interested in the public self-image of the students, known as ‘face’. Our findings identified politeness strategies and we are interested in the main reasons for their acts towards positive and/or negative face.

https://doi.org/10.14705/rpnet.2020.46.1134