Krāsu un emociju attiecības vizuālajā komunikācijā: dažādu vecumposmu salīdzinoša analīze

6533b857fe1ef96bd12b3e87

RESEARCH PRODUCT

Krāsu un emociju attiecības vizuālajā komunikācijā: dažādu vecumposmu salīdzinoša analīze

Krista Bergmane

subject

Emocijas emotions Vecumgrupas age groups Komunikācijas zinātne Krāsas colors Objekti objects Krāsu izvēles color preferences

description

Darba tēma ir ‘’Krāsu un emociju attiecības vizuālajā komunikācijā: dažādu vecumposmu salīdzinoša analīze’’. Pētījuma problēma: Vai dažāda vecuma cilvēkiem atšķiras krāsu un emociju uztvere? Mērķis ir noskaidrot kā krāsu un emociju saistība mainās dažāda vecuma cilvēkiem. Darba uzdevumi ir iepazīties ar teoriju, noskaidrot krāsu un emociju saistību atšķirību dažādiem vecumposmiem, izmantojot aptauju un eksperimentu, apkopot datus un izdarīt secinājumus. Teorijā izmantotas trīs teorijas: vizuālās komunikācijas teorija, ekoloģiskās valences teorija, krāsas un emocijas. Metodoloģijā izmantotas trīs metodes: aptauja, kontentanalīze un eksperiments. Apkopojot rezultātus redzams, ka vecuma atšķirība ietekmē krāsu un emociju saistību.

year	journal	country	edition	language
2017-01-01

https://dspace.lu.lv/dspace/handle/7/35948

PEPhysical Sciences and Engineering
- PE2Fundamental Constituents of Matter
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  - PE2_2 Phenomenology of fundamental interactions
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  - PE2_8Gas and plasma physics
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  - PE2_10Atomic, molecular physics
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  - LS9_6Marine biotechnology and bioengineering
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SHSocial Sciences and Humanities
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