6533b870fe1ef96bd12cf7fe
RESEARCH PRODUCT
Il dynamic business model: una prospettiva dinamica per la progettazione dei modelli di business
Federico CosenzGuido Notosubject
start-upSettore SECS-P/07 - Economia Aziendalebusiness models system dynamics start-upmodelli di businessmodelli di business; system dynamics; start-upsystem dynamicsdescription
Building on the extant literature on business modelling and focussing on start-up firms, this article aims at exploring the combination between conventional business model schemes and System Dynamics methodology with the intent to overcome those limitations related to a static design approach. By mapping the multiple key elements underlying value creation processes – linked according to a cause-and-effect perspective – and with the support of a simulation-based methodology, entrepreneurs may experiment and understand how the firm reacts to strategic and organizational changes in terms of performance, innovation and value creation.
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2017-01-01 |