6533b870fe1ef96bd12cfa00

RESEARCH PRODUCT

Evolutionary psychology in marketing: Deep, debated, but fancier with fieldwork

Tobias Otterbring

subject

MarketingProsocial behaviorSexual selectionSocial exclusionTestosterone (patch)MatingPsychologySocial psychologyEvolutionary psychologyApplied Psychologyhttps://doi.org/10.1002/mar.21453