Search results for " Mark"
showing 10 items of 4118 documents
Incoming-matkatoimistot matkailupalvelujen ulkomaan jakelukanavana : Case: Keski-Päijänteen järvimatkailu
2000
Conclusions
2022
The five sections of this book covered some key trends evident in the Digital Marketing (DM) and Communication field: Data analytics and measurement, Digital transformation and innovations in marketing, Customer experience and (the merging of digital and physical) servicescapes, Ethics and privacy in digital marketing, and Future for digital marketing communications and Conclusions relevant to DM. nonPeerReviewed
Introduction
2022
Digital Marketing (DM) and Communication is a quickly advancing field, where changes are fuelled by technological development or disruptions and consumer demand. This book highlights the latest trends in DM to complement current learning materials and emphasises that the best marketing results occur when DM is integrated into the overall marketing activities of a firm, given that consumers do not necessarily view a brand’s presence online as separate from their brick-and-mortar operations. nonPeerReviewed
Elektroniset palvelut, niiden markkinointi ja arvontuotanto : case: Osuuspankin elektroniset pankkipalvelut
1999
Contemporary Issues in Digital Marketing
2022
This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse. With contributions from world-renowned experts, the book covers: • Big Data, Artificial Intelligence and Analytics in Digital Marketing • Emerging technologies and how they can enhance User Experience • How ‘digital’ is changing servicescapes • Issues surrounding ethics and privacy • Current and future issues surrounding Social Media • Key considerations for the future of Digital Marketing • Case studies and examples from real-life organisations Unique in its rigorous, research-driven and accessible approach to the subject of Digital Marketin…
A longitudinal analysis of the occupational status of the graduates of the University of Palermo
The availability of a large amount of longitudinal data provided by the surveys carried out by STELLA (Statistics about Graduates and Labour Market) allowed us to describe the occupational paths of graduates of the University of Palermo. In this paper we refer to a disproportionate stratified sample of graduates in 2009, interviewed three dierent times: one year (2010), three years (2012), ve years (2014) after the graduation. In such a global economic crises context, our aims are describing the labour market of the Palermitan graduates, identifying the variables that influence most their occupational status and nally outlining a transition probability structure among the states: Work, Sear…
Dynamics in stochastic evolutionary models
2014
First published: 01 February 2016 We characterize transitions between stochastically stable states and relative ergodic probabilities in the theory of the evolution of conventions. We give an application to the fall of hegemonies in the evolutionary theory of institutions and conflict, and illustrate the theory with the fall of the Qing dynasty and the rise of communism in China. We are especially indebted to Juan Block for his many comments and suggestions. We would also like to thank Drew Fudenberg, Kevin Hasker, Matt Jackson, Peyton Young, and five anonymous referees. We are grateful to NSF Grant SES-08-51315 and to the MIUR PRIN 20103S5RN3 for financial support.
Pathologies et traumatismes professionnels au Néolithique ; des mineurs de silex à Chouilly « la Grifaine » (Marne) ?
2021
La fouille réalisée en 2016 par le service archéologique de Reims Métropole sur le site de Chouilly « La Grifaine » a été l’occasion de compléter nos connaissances sur les hypogées de la Marne. L’examen détaillé de l’état sanitaire des sujets issus de l’hypogée F10 a mis en exergue la récurrence de différents traumatismes et de lésions dégénératives qui plaident en faveur d’une activité spécifique qui pourrait être en lien avec l’extraction du silex. Les indices ostéologiques concernent essentiellement les individus inhumés dans les niveaux les plus récents et témoignent, soit d’une modification du recrutement des individus inhumés, soit d’une évolution des activités au cours du temps. The …
The Efficient Management of the Material Resources - One ot the most Important Premises in Promoting and Increasing of Business
2011
Even if we are talking about different periods of time, periods in which the economy of the states have met different levels of development, the material resources have maintained their importance and distinctness, no matter what the evolution, activity, or size of the company was. The resort of the materials with everything it includes, supply, management and consumption have been considered a main priority for every kind of management. Not only because the field of the materials is a cvasi permanent one, for all the types of companies, but also because this field could easily represent the basics of what is called profit achievement, competitiveness, efficiency, promotion and development …
How Relevant Are Risk Perceptions, Effort, and Performance Expectancy in Mobile Banking Adoption?
2018
This article provides a comprehensive overview of the adoption process using evidence from m-banking adoption in Pakistan. A survey design was used and 189 responses were received from across Pakistan and analyzed using Smart PLS application. Findings suggest that research on the effect of risk in the adoption process remains inconclusive. Contrarily, consumers have overcome many fears due to the usefulness, indispensability, high security features, and effort expended in the use of financial services delivered through m-banking. Perceived risk's (PR) direct influence was found to be generally weak. However, PR plays a major role in the pre-adoption process because it's weak and direct inhi…