Search results for " Marketing."
showing 10 items of 1502 documents
2020
Despite the positive aspects of information technology (IT) use, it is common for users to experience negative IT incidents. Examples of negative IT incidents include getting lost in an unfamiliar country due to a dysfunctional map application and missing a monetary insurance benefit due to the failure of an activity tracker application. Such incidents can harm IT providers by giving rise to user dissatisfaction, discontinued use, switching, and negative word-of-mouth. To minimize this harm, it is important to understand how users cope after negative incidents. Specifically, information systems (IS) researchers have called for research that uncovers the complex interplay of IT users’ coping…
Deliberate or Instinctive? : Proactive and Reactive Coping for Technostress
2019
Employees in organizations face technostress that is, stress from information technology (IT) use. Although technostress is a highly prevalent organizational phenomenon, there is a lack of theory-based understanding on how IT users can cope with it. We theorize and validate a model for deliberate proactive and instinctive reactive coping for technostress. Drawing from theories on coping, our model posits that the reactive coping behaviors of distress venting and distancing from IT can alleviate technostress by diminishing the negative effect of technostress creators on IT-enabled productivity. The proactive coping behaviors of positive reinterpretation and IT control can help IT users by in…
Individual, co-active and collective coping and organizational stress: A longitudinal study
2019
This study aims to identify the association between changes in three types of problem-focused coping (individual, organizational co-active and collective) and the change in the appraisal of different facets of employees' stress and the organizational stress climate. These relationships are tested by means of Bayesian Multilevel Structural Equation Modeling and a two-wave panel design. The sample is composed of 525 teachers in 100 schools. Stress experiences and coping behaviors are assessed during the first and third terms of the academic year. The results show that an increase in the use of individual problem-focused coping has little to no effect on the decrease in individual stress appra…
Factors influencing tourists’ intention to use COVID-19 contact tracing app
2020
AbstractThe purpose of this study was to develop and test a model that explores the antecedents of tourists’ acceptance of COVID-19 contact tracing app (CTA). Data was obtained from a crowdsourcing platform (Pollfish), in which 400 respondents answered the questionnaire. We used SmartPLS to analyse the data. Results reveal that trust and structural assurance have the strongest relationship. Furthermore, the relationship between trust and destination safety was positive. Finally, self-efficacy moderated the relationship between trust and intention, implying that trust was stronger for tourists who have higher levels of self-efficacy. Recommendations are offered.
COVID-19 and the End of Hospitality
2021
The turn of the century has brought many mega threats for the West, such as terrorism, natural disasters, and virus outbreaks including SARS, H1N1, Ebola, and now COVID-19. An invisible micro-organism suddenly paused our progress towards a globally interconnected flat world. We now realize that super-structures driving economic development cannot grow in specific directions without destroying themselves in certain other directions. The precautionary logic suggests the rational planning aided by our technological progress ought to alleviate most of these problems. The manner in which we deal with disasters like COVID-19, however, does not inspire confidence. Application of the precautionary …
Over-ordering and food waste: The use of food delivery apps during a pandemic
2021
There is a paucity of research on the role of food delivery apps (FDAs) in food waste generation. This gap needs to be addressed since FDAs represent a fast-growing segment of the hospitality sector, which is already considered to be a key food waste generator globally. Even more critically, FDAs have become a prominent source of ordering food during the COVID-19 pandemic. In addition, the growing usage of FDAs warrants an improved understanding of the complexities of consumer behavior toward them, particularly during a health crisis. The present study addresses this need by examining the antecedents of FDA users’ food ordering behavior during the pandemic that can lead to food waste. The s…
Money Invested on Shopping Online and Payment Methods Used: Findings by Recent Survey
2021
Within development of telecommunication, e-commerce is rapidly replacing traditional shopping as well as offering new ways to pay for goods. Payment is one of the main phases of buying decision process and it is crucial to e-commerce, because there is a big possibility that consumer will abandon the shopping cart if preferred payment method is not available. Not only flexible payment options can help company to attract and retain customers, but it also can ensure that company get paid more quickly. The aim of the research is to find out how much money Latvian customers invest when shopping online and which payment methods they use to pay for the purchase on internet in Latvia. Research meth…
Diaspora and ambidextrous management of tourism in post-colonial, post-conflict and post-disaster destinations
2019
This exploratory study aims at identifying diaspora tourism practices and at exploring its benefit in Haiti, a Carribbean island. In so doing, this research work fills both theoretical and practica...
Cheese as a food souvenir in Sicily
2022
Souvenirs are elements of territorial communication, and they are examples of the marketing strategy of destinations. Souvenirs are objects that allow us to remember moments we have experienced and places we have visited. Drawing on the close relationships between places and souvenirs, this paper analyses cheese as a food souvenir in the island of Sicily. The method is based on a qualitative design which includes visits and interviews with local sellers in the food markets and food shops in Palermo, with the objective to reveal how cheese is protected and promoted as a symbol of Sicilian culture and heritage from a marketing perspective. Results of the paper show that cheeses made in Sicily…
Beyond Alternative Food Networks: Understanding Motivations to Participate in Orti Urbani in Palermo
2019
Community gardens include many benefits, and different motivations seem to underline citizens’ choices to participate. In Italy, political motivations are considered one of the main reasons for participation in community gardens (known as orti urbani). Drawing from the orti urbani experience in Palermo (the largest city in Sicily, Southern Italy), this study aims to understand the main motivations that influence citizens’ participation and to measure the effects of these motivations on fruit and vegetable consumption among participants. Findings reveal that orti urbani attract middle‐class participants who possess high amounts of cultural capital but relatively less financial capital. Among…