Search results for " comparative analysis"
showing 10 items of 112 documents
eWOM on Travel Agency Selection: Specialized versus Private Label
2016
In the travel industry, electronic word of mouth (eWOM) elicits a major influence on consumers’ decision making. Travel retailers are facing the new challenges derived from the different nature of their competitors—big hypermarkets, for instance, are extending their brands to travel services—and the challenges derived from online comments that consumers have access to. With a sample of 263 tourists, and using a fuzzy-set qualitative comparative analysis data analysis, this paper shows how the selection between a specialized travel agency and a private label (PL) agency is influenced by five factors: the usefulness attached to online reviews by users and the valence of those online reviews, …
Do Financial Crises Moderate Entrepreneurial Recipes? A Comparative Fuzzy Analysis
2016
ABSTRACTThis study performs a fuzzy set qualitative comparative analysis (fsQCA) on entrepreneurial recipes. The research focuses on the moderating role of the 2007 financial crisis on the antecedents of entrepreneurship. Standard regressions analysis proves insufficient to uncover asymmetrical and complex relationships that explain the effect of credit constraints on new business. Empirical results on longitudinal data suggest that the crisis moderated entrepreneurial recipes in Spain. This research contributes to QCA analysis by studying moderation effects on time-series data.
A novel application of fuzzy-set qualitative comparative analysis to GEM data
2016
Abstract This study constitutes a novel application of fuzzy-set qualitative comparative analysis to Global Entrepreneurship Monitor (GEM) data. This study seeks to demonstrate that fsQCA enriches previous conclusions from linear regression analyses that state that a relationship exists between the GEM's Total Entrepreneurial Activity rate (TEA) and variables representing entrepreneurial attitudes and social values of adult populations toward entrepreneurship. FsQCA allows researchers to estimate which of these attitudes and social values are necessary, sufficient, or both for full membership in the set of most entrepreneurial active countries within the set of GEM innovation-driven countri…
Entrepreneurial competencies and motivations to enhance marketing innovation in Europe
2017
Global Entrepreneurship Monitor (GEM) country profile variables were analyzed using qualitative comparative analysis (QCA). This analysis identified which combinations of entrepreneurs’ competencies and motivations boost marketing innovation. Marketing innovation contributes to defining and reinforcing competitive advantages, goal setting, and business performance. The findings of this study can help policymakers design strategies to foster regional marketing innovation and economic growth.
Research methods in business: Quantitative and qualitative comparative analysis
2020
[EN] Research in the social sciences is built on either quantitative or qualitative analysis, depending on the research context. Using both quantitative and qualitative analyses in the same study presents major obstacles. In the real business world, empirical studies could benefit from using multiple research methodologies. Thus, this editorial presents an overview of the literature on quantitative and qualitative research methods in business research to clarify some key issues on the subject. The following section introduces the papers included in the special issue on "Research Methods in Business: Quantitative and Qualitative Comparative Analysis" and highlights several novel ideas, emerg…
Linking female entrepreneurs' motivation to business survival.
2015
Abstract Analysis of entrepreneurs' motives in the framework of organizational behavior theory is a popular research area regarding female entrepreneurship. This study analyzes women entrepreneurs' motives (propensity for risk, finding a work–life balance, desire to develop business skills, need to seek self-employment, and desire to earn more than in paid employment) to achieve survival of their businesses through crisp set qualitative comparative analysis (csQCA). Analysis yields the following results: 1) women whose motive is to pursuit a better work–life balance are less likely to success; and 2) women whose motive is risk-taking are more likely to success.
How Social Entrepreneurs can Influence their Employees' Commitment
2017
ABSTRACTSocial entrepreneurship is an outstanding phenomenon that links entrepreneurship, social change, and economic development, which increasingly attracts the attention from scholars and policy makers alike. As in any other new venture, including social enterprises, motivated employees and the effect of their teamwork is considered the best way to deliver superior performance in highly competitive, global business environments. Therefore, employees' performance and their commitment become critical factors in the performance of social entrepreneurship. The aim of this article is to, first, explain how social entrepreneurs reinforce employees' commitment by developing some organizational …
Gender, self-confidence, sports, and preferences for competition
2016
In the last years, research in economics has shown a gender gap in the willingness to compete with women shying away from competition more than men do. This gender difference in preferences towards competition has been considered a critical factor in explaining the small percentage of women found in top-level positions in business, science, or politics. Therefore, in order to improve women job prospects, research and policy interventions try to offer incentives for women to increase competitive behavior. However, other recent studies specifically point at men¿s competitive behavior as the responsible for some of the financial markets malfunctions, suggesting that an influx of talented women…
Innovative sports-embedded gambling promotion: A study of spectators’ enjoyment and gambling intention during XFL games
2021
Abstract The sports industry has continued to grow on the basis of innovative practices. One such recent innovation in sport was the introduction of live on-screen betting odds during XFL game broadcasts. Such a service had never before been offered in the United States. This paper examines the impact of these live on-screen betting odds on fan engagement and consumer experience (increased spectator enjoyment and gambling intention) during the XFL season. Fuzzy-set qualitative comparative analysis reveals interesting results. For both increased spectator enjoyment and high levels of gambling intention, the combination of high levels of perceived enjoyment, excitement expectancy, and escape …
Social Media Marketing For Adolescents
2016
This article identifies the family traits that characterize adolescents who use social media. Firms exploit information on traits to tailor their strategies to better target their marketing messages. Firms should capitalize on the fact that active communication with consumers improves their relationships with customers. They need to be aware of possible changes in consumers’ behavior patterns to ensure that they are catering to consumers’ interests and demands. This study used qualitative comparative analysis to examine consumers’ use of social media.