Search results for " equity"
showing 10 items of 178 documents
Role of Marketing and Technological Innovation on Satisfaction and Word of Mouth in Retailing
2017
Despite the importance of innovation in business performance, investigation into innovation in services is scanty and lacking consensus. In retailing, it is a topic that has been awakening considerable academic and business interest in recent years. In this study context, this work analyses innovation in retail experiences from two aspects—marketing innovation and technological innovation—to understand the role it exercises in satisfaction and subsequent recommendation. For that purpose, our objective is to investigate the direct and indirect influence of marketing and technological innovation on satisfaction and word of mouth through three core constructs: store image, consumer value, and …
REDU : revista de docencia universitaria
2014
[ES] Desde su origen, la misión de la universidad ha sido formar profesionales y especialistas en diversas áreas de conocimiento, pero también, la formación de una auténtica ciudadanía, responsable y comprometida éticamente con la realidad social que la rodea. El artículo presenta una contribución a los debates sobre una nueva conceptualización de la iniciativa empresarial social, así como sobre el desarrollo de planes de estudio en el espacio universitario que expliciten procesos de enseñanza-aprendizaje en emprendimiento social.Aplicamos el método de análisis de contenido para llevar a cabo una revisión crítica de los títulos universitarios que ofrecen las universidades públicas valencian…
Introduction to Special Issue: Brand Equity, Satisfaction, and Word of Mouth
2021
The COVID-19 pandemic has generated an incredible change in the global economy that will likely have long-term consequences on consumer behavior, markets, business models, market regulation, and public policies, among others [1,2]. We are only at the beginning of seeing these effects, and this new scenario offers opportunities to articulate research in the area of marketing aligned with the urgency of recovering customer trust and reactivating sales [3]. The five contributions presented in this Special Issue, “Brand Equity, Satisfaction, and Word of Mouth”, aim at being incorporated into the dynamics of methodological and thematic innovation in marketing, in reply to some of the research pr…
Semantics bias in cross-national comparative analyses : Is it good or bad to have "fair" health?
2016
The Health Behavior in School-aged Children is a cross-national study collecting data on social and health indicators on adolescents in 43 countries. The study provides comparable data on health behaviors and health outcomes through the use of a common protocol, which have been a back bone of the study sine its initiation in 1983. Recent years, researchers within the study have noticed a questionable comparability on the widely used item on self-rated health. One of the four response categories to the item “Would you say your health is….?” showed particular variation, as the response category “Fair” varied from 20 % in Latvia and Moldova to 3–4 % in Bulgaria and Macedonia. A qualitative min…
Perceived value, customer attitude and loyalty in retailing
2008
Customer perceived value has a subjective nature, since it means an evaluative judgment. In the literature, it has been noted that the value received by the consumer has a number of components that together determine its significance. The literature has also highlighted the existence of a relationship between perceived value and customer attitude, considering this variable an important determinant of customer loyalty. This paper tries to analyse the influence of the major components of perceived value on customer attitude and loyalty in several retail activities.
Using databases to improve the visibility of women’s contributions in STEM fields
2021
Las bases de datos son herramientas muy poderosas para simplificar la gestión y el acceso a la información, que han demostrado ser capacidades fundamentales en la era de la ciencia de datos. Actualmente, las bases de datos se utilizan ampliamente en muchas aplicaciones y campos diferentes. En este trabajo destacamos los beneficios que pueden aportar las bases de datos disponibles públicamente de mujeres profesionales que trabajan en los campos de la Ciencia, la Tecnología, la Ingeniería y las Matemáticas (CTIM) para superar el problema de la falta de diversidad y equidad de género en estos campos. Algunos ejemplos de bases de datos públicas en España se presentan en este trabajo. Se hace es…
The cost of equity and exchange listing evidence from the French stock market
1997
We reconsider the behaviour of prices around the period close to the listing on the Marché à Règlement Mensuel (RM). First, an event study based on a sample of 60 firms has been set up to test the existence of the exchange listing effect on the French market. Then we discuss and test the financial reasons which can justify abnormal returns around the announcement day and the day of the listing. We explore four reasons to explain the impact of the stock exchange listings: one is the informative content of the operation which induces an upward revision of the future earnings. Three other hypotheses rely on a decrease in the discount rate originated by less risky cash flows, an increase in tra…
An Exploratory Study of Financial Performance in CEE Countries
2020
Our research investigates the performance of companies from Central and Eastern European (CEE) countries in the period after the Global Financial Crisis of 2007-2009 with the aim of identifying the driving factors behind accounting- and market-based performance. We include in the analysis companies from various industries in CEE countries that are European Union members and we study their performance between 2008-2016 over the following areas of performance: liquidity, solvency and indebtedness, operational profitability, global performance (through Return on assets and Return on equity), returns available to shareholders and market-based performance (through price/book value and Tobin Q …
The role of private equity: from focus on the product to focus on value creation
2009
Orginal article published by InderScience publishers. Avaialble from: http://dx.doi.org/10.1504/IJEIM.2009.025141 As a consequence of the paradigm shift from an industrial society to an information society, the role of the entrepreneur ought to change from being an inventor of product/services to become a value creator. Hence, the focus of entrepreneurial ventures should be shifting towards creating viable business models rather than superior product/services. One major implication of the shift of entrepreneurial endeavour from product/services towards creating new business models is that hands on investors behind companies’ have to be involved closer to the inception of new ventures in ord…
The Influence of the Endogenous and Exogenous Factors on Credit Institutions’ Return on Equity
2015
Abstract The research’s purpose is to study the credit institutions’ performance, from the shareholders’ point of view, through return on equity (ROE). It aims to identify a dependency relationship between return on equity (ROE) and endogenous factors (the growth rate of credit portfolio, the growth rate provisions, the solvency ratio), on the one hand and, on the other hand between ROE and the exogenous ones (GDP and inflation rate). The research was done over an horizon of 10 years (2004-2013) on the evolution of the return on equity indicator of two credit institutions listed on Bucharest Stock Exchange (Carpathian Commercial Bank SA and Banca Transilvania SA), highlights their vulnerabi…