Search results for " shopping"
showing 10 items of 58 documents
The shopping mall as an emergent public space in Palermo
2017
<p>As Doreen Massey (2005) pointed out, space matters. Does public space still matter today? Since the early seventies, several studies have explored public space as an emerging, and in many ways innovative, universe of actors, spatiality and socio-territorial practices which invaded the public spheres of our cities (Habermas, 1979; Rossi, 2008). However, ‘public space’ may have a wide variety of interpretations which relate to a semantic overlapping between a sensitive material sphere -The Space- and an intangible metaphorical sphere -The Public- (Bianchini, 1990; Crosta, 2000; Hajer and Reijndorp, 2002; Harvey, 2006; Low and Smith, 2006; Rossi, 2008). As Crosta (2000) reveals, a new…
Shopping centres "Spice" and "Domina Shopping" marketing communication on social media Facebook and Instagram in 2021
2022
Bakalaura darba tēma ir “Tirdzniecības centru “Spice” un “Domina Shopping” mārketinga komunikācija sociālajos medijos Facebook un Instagram 2021. gadā”. Bakalaura darba mērķis ir, izpētīt kādu saturu sociālajos medijos Facebook un Instagram publicē tirdzniecības centri “Spice” un “Domina Shopping” un noskaidrot ar kādām sociālo mediju komunikācijas problēmām uzņēmumi ir saskārušies 2021. gadā, Covid-19 pandēmijas laikā. Bakalaura darbs ir veidots trīs daļās. Pirmā bakalaura darba daļa sastāv no teorijas par mārketinga komunikāciju, sociālajiem medijiem un mārketinga komunikāciju sociālajos medijos. Otrā daļā aprakstītas metodes, kas izmantotas bakalaura darbā - kvantitatīvā kontentanalīze, …
Contribution to the Sustainability Challenges of the Food-Delivery Sector: Finding from the Deliveroo Italy Case Study
2020
The food delivery sector is assuming increasing importance in the distribution of food products and meals as it is becoming an ordinary component of consumption habits. However, the growth of the sector has inevitably affected the demand for freight transport, especially in urban areas. The aim of this study was to investigate the main enabling factors affecting the adoption of sustainable strategies, among which the electro-mobility, in the food delivery sector and what obstacles to dissemination can be seen. Deliveroo s.r.l. was chosen as case study. Results show that Deliveroo undoubtedly represents a good example of sustainable logistics and the dissemination of good practices among the…
Pārrobežu tiešsaistes iepirkšanās un patērētāju uzvedības analīze Ķīnā
2019
Ķīnas patērētāju ikdienā un Ķīnas starptautiskajā tirdzniecībā ir nozīmīgi pieaugusi pārrobežu e-komercijas loma. Ar starptautisko preču mazumtirdzniecības pieaugošu nozīmi ir jāpievērš lielāka uzmanība patērētāju uzvedības tiešsaistē izpētei, bet tikai daži pētījumi koncentrējas konkrētai pārrobežu tiešsaistes iepirkšanās jomai. Šis pētījums veicina patērētāju pārrobežu tiešsaistes iepirkšanās attieksmes un rīcības izpēti. Tā mērķis ir izpētīt faktorus, kas ietekmē nodomu piedalīties pārrobežu iepirkumos tiešsaistē un veikt esošo Ķīnas tiešsaistes patērētāju attieksmes, kas balstīta uz identificētajiem faktoriem, mērījumus. Ierosinātais attieksmes modelis ir balstīts uz tiešsaistes un pārr…
Tourisme procréatif : l'enfant hors la loi française
2006
Numéro intitulé : Filiations; National audience
Les enquêtes client mystère : un dispositif de gestion au service des transformations organisationnelles ou comment réorganiser l'entreprise " au nom…
2012
The mystery shopping technique is a tool frequently used by organizations to hit a double target: (1) to seduce/to reassure/ to make the customer regular; (2) to diffuse the customer's voice in the organization and to justify the change. Although a great diffusion of the mystery shopping in private and public organizations, there are few studies on this tool. From the SNCF's example, the author considers the mystery shopping from the foucaldian point of view as a management mechanism in order to support organizational changes and analyses the effects of power induced by this tool.
The Effects of Positive and Negative Emotions During Online Shopping Episodes on Consumer Satisfaction, Repurchase Intention, and Recommendation Inte…
2019
The aim of this study is to examine the emotions that consumers experience during their online shopping episodes as well as their effects on consumer satisfaction and two types of post-purchase behavioural intentions: repurchase and recommendation intentions. By hypothesising a research model and testing it with the data from 1,786 Finnish online shoppers, which was collected in co-operation with 18 Finnish online stores between September 2018 and December 2018 and is analysed by using structural equation modelling (SEM), the study makes several interesting findings. First, we find positive emotions to have stronger effects in comparison to negative emotions. Second, we also find that where…
Influence of online shopping information dependency and innovativeness on internet shopping adoption
2008
PurposeThe paper's purpose is to analyse the influence of online shopping information dependency and innovativeness on the acceptance of internet shopping.Design/methodology/approachThe impact of online shopping information dependency, domain‐specific innovativeness and technology acceptance model (TAM) variables on future shopping intention has been tested through structural equation modelling techniques. The sample consisted of 465 Spanish consumers who had never purchased online.FindingsData analysis shows that consumer innovativeness and online shopping information dependency have a direct and positive influence on future online shopping intention and that the basic TAM hypotheses are f…
Understanding Consumers’ Online Shopping Behavior during the Covid-19 Pandemic – Empirical Research
2020
The COVID-19 pandemic has impacted our daily behavior, from interactions with friends, colleagues, and family, to safety measures and working. Additionally, this pandemic has dramatically changed consumers’ shopping behavior. The purpose of this research paper is to examine the impact of Covid-19 pandemic on consumer behavior. Thus, this paper proposes a new model that incorporates three variables: attitude for online shopping during the COVID-19 pandemic, budget considerations during the COVID-19 pandemic, and future behavioral intention after the COVID-19 pandemic. This study’s main research approach is a quantitative survey and examination using a sample of Romanian consumers. Additional…
The role of sustainability in online customer experiences : a qualitative study on female fashion shoppers
2022
This qualitative study aims to understand sustainability’s role in responsible consumers’ Online Customer Experiences (OCEs). In this study, we focus on female fashion shoppers, and study three dimensions of their OCE: cognitive, affective, and social. Although online shopping and responsible consumer behaviour have increased tremendously, sustainability’s role in OCE has not been studied before from the customer’s perspective. The data consists of nine semi-structural interviews of Finnish female self-proclaimed responsible consumers and is analyzed with qualitative content analysis. The findings show that sustainability issues are present in all OCE dimensions, which are also all intercon…