Search results for "050203 business & management"
showing 10 items of 2222 documents
The role of utility models in patent filing strategies: evidence from European countries
2018
We examine the role of utility models (UM) in patent filing strategies. With an extensive patent family data from European countries, we explore the structures and characteristics of patent families, which include UMs. A simple typology of patent families with UM members is introduced. We document that the geographical scope of most patent families with UM members is purely national, which is in line with the conventional view that the UM mechanism covers technologically and economically marginal inventions. However, the image of a UM as a signal of a minor invention is an oversimplification. Applicants exhibit a mixture of uses for the UM and there exists a subset of UM filings linked to i…
Perceived value of advanced mobile messaging services: A cross-cultural comparison of Greek and Spanish users
2017
PurposeThe purpose of this paper is to analyse the role of perceived value on post-acceptance behaviour for users of advanced mobile messaging services (AMMS). The paper also compares differences in the influence of perceived value on satisfaction and of satisfaction on loyalty to AMMS in Spain and Greece, to test the moderating effect of culture.Design/methodology/approachPartial least squares path modelling is used to test the model. Perceived value is modelled as a multidimensional reflective construct with four dimensions. Culture is studied at a national level. Differences between countries are tested using the multigroup analysis approach proposed by Henseleret al.(2009).FindingsPerce…
Reaching for different ends through tenure track—institutional logics in university career systems
2020
AbstractIn this study, we used the institutional logics perspective to identify the logics underpinning the tenure track career system, how the logics manifest themselves in recruitment and performance management and how academic leaders and academics negotiate between the logics. The study contributes to research on governance dynamics in academia and to universities’ organisational transformation in the context of strategic actorhood. The data comprised interviews with academic leaders (vice-rectors, deans, department heads) and academics in tenure track positions at two Finnish universities. Empirically, the study explores two key areas of human resource management: recruitment and perfo…
Difusión de innovaciones en la agricultura ecológica y análisis de redes sociales : un ensayo de aplicación
2021
La manera en la que las innovaciones se difunden sobre el territorio tiene una estrecha relación con la configuración de las redes del productor agrario en torno a las organizaciones. En esta investigación se estudia la relación entre los flujos de información y las redes personales en la agricultura ecológica que directa o indirectamente promueven las innovaciones en el sector. A partir de un listado de 28 innovaciones, agrupadas en cuatro categorías (Producto, Proceso, Organización y Marketing) se realizan entrevistas en profundidad a 11 actores relacionados con la agricultura ecológica las provincias de Castellón y Valencia para analizar las redes de difusión de innovaciones. Con los dat…
A new project management approach for R&D software projects in the automotive industry - continuous V-model
2017
Most current work activities in R&D centres are innovative and dynamic, with project management acting as the discipline that governs them. The improvement of PM methods has become a necessity due to the following main factors: classical methodologies are increasingly difficult to apply, cutbacks in project duration are requested by organisations and customers, demands for product quality are continuously expanding. The paper examines how PM concepts are used in developed R&D projects, based on the V-model approach. It also introduces an enhanced new approach called Continuous V-model - CVM, based on agile concepts. The model has been applied on a real automotive R&D project and the resulte…
Big data and business analytics: A research agenda for realizing business value
2020
Author's accepted version (post-print). Available from 19/11/2022.
Vers une clarification théorique de la notion de valeur perçue en marketing
2012
International audience; La valeur perçue par les consommateurs occupe une place significative dans les réflexions actuelles des praticiens et des chercheurs en marketing. Cependant, la diversité des recherches et l'absence d'un cadre théorique unifié nécessitent un travail de clarification. Cet article propose ainsi d'identifier, à partir des définitions et approches de la valeur, des critères de classification et de caractérisation de cette notion. Puis, la comparaison avec d'autres concepts proches amène à resituer la valeur perçue au sein d'un réseau de relations. Enfin, les implications managériales, liées à l'analyse de la valeur perçue, sont soulignées.
Introducing a strategic perspective in lean thinking applications through system dynamics modelling: the dynamic Value Stream Map
2020
PurposeLean Thinking is an operation management discipline which aims to identify, map and analyse the activities forming a process to detect “value waste” and outline the most effective flow of activities to execute in sequence. Process mapping is often developed in lean projects through the use of the Value Stream Map (VSM). Like many other management tools, the VSM adopts a static and non-systemic perspective in the representation of an organizational process. This may result in the implementation of Lean projects inconsistent with the overall organizational long-term strategy, thus leading to dysfunctional performance. In order to overcome this limit, the paper suggests combining VSM wi…
New Business Models In-The-Making in Extant MNCs: Digital Transformation in a Telco
2017
In recent years, we can observe the emergence of firms, born both digital and global, that have disrupted existing industries. Deploying digital technologies, they have developed innovative value chains and business models that threaten established multinational companies (MNCs). In this chapter, we examine how MNCs can and do respond to the challenge digital technologies represent. We describe the main facets of digital technologies and discus the potential these have to undermine the value chains and business models of established MNCs. In order to illustrate this, we employ longitudinal data from Telenor, a leading multinational mobile telecom company. Telenor perceives digitalization as…
50 Shades of Green: Insights into Personal Values and Worldviews as Drivers of Green Purchasing Intention, Behaviour, and Experience
2021
Despite the booming interest in determinants of green (i.e., sustainable) consumption, the psychological factors that influence pro-environmental consumption patterns are not yet fully understood. To answer this call, we developed and analysed a model that offers an integrative approach to sustainable consumption patterns by addressing the full palette of consumers’ personal value orientations. Specifically, we linked consumers’ egoistic, altruistic, and biospheric values at the personal level to pro-environmental purchasing intentions, behaviours, and experiences. Furthermore, we examined whether implicit beliefs about the balance between humanity and nature (i.e., worldviews) moderate the…