Search results for "61"

Drifting Down the Technologization of Life: Could Choreography-Based Interaction Design Support us in Engaging with the World and our Embodied Living?

2013

The development of interactive technology is often based on the assumption of need to reduce the physical action and cognitive load of the user. However, recent conceptualizations, supported by research in various fields of science, emphasize human physical action in cognitive processes and knowledge formation. In fact, physical and closely related imaginary movement can be seen as the quintessence of humanity. Acknowledging this should imply a new approach to the design of interactive technology. In the current study, we propose a choreographic approach for shifting the focal point of interaction design to the aspects of human activity and movement within a technologized context. Hence, th…

Propuesta metodológica para el diagnóstico del autobús urbano en ciudades medias-pequeñas

2016

North American entrepreneurs in Cuba: which entry mode and government affiliation strategy?

2018

Purpose To have success in newly liberalized markets, firms must have a plan of action before resources are committed. What some companies do not realize is that their own entrepreneurial orientation (EO) will dictate their strategies, and performance outcomes, in both their home market and abroad. In order to maximize firm performance in newly liberalized markets (such as Cuba), firms must be able to objectively gauge their own EO. The paper aims to discuss these issues. Design/methodology/approach Within this framework, the present paper will attempt to effectively measure the EO of decision-making managers from US companies that have an interest in entering the Cuban market. A final sam…

Banks Digitalization - A Challenge for the Romanian Banking Sector

2019

Abstract The banking system has undergone several transformations since its beginning up to now, some as a result of adapting to customers’ requirements that have become increasingly sophisticated, and others as a result of the economic and political contexts that have passed, which again – have required its adaptation. Regardless of the situation, the banks have undergone a large digitization process, a process that is now in progress and which in the coming years can cause a significant change in the banking we knew about 10-15 years ago. Through this paper, I propose to analyse the situation of the banking system in terms of adapting to these challenges, at the level of Romania, in the c…

Credit Risk Versus Performance in the Romanian Banking System

2017

Abstract The Romanian banking sector, predominantly governed by the capital of foreign banks, is, as well as other international banking sectors, under the sign of the necessary balance that should exist between risk and performance. This is a result of banks trying to take risks that they can control, given that they need to generate financial results that are satisfactory for all categories of bank creditors, namely shareholders, depositors and other lenders. In this paper, I wanted to analyze the risk situation assumed by the main banks in the system versus the performance gained in recent years. This article is part of a wider research, so I will refer only to the main risk assumed by a…

Digital Transformation of Centru Region – Romania. Needs Assessment

2020

Abstract Competitiveness represents a never-ending moving target for any institution/entity, no matter the level of analysis (micro - companies /public administrations, mezzo - industries / national regions, or macro - countries / world regions); but its determinants (or key success factors) are changing, as ages go by, asking for continuous watch and strategic flexibility. With digital technology nowadays disrupting (almost) every aspect of human life, while framing a new age - of digitalization being both a source of competitiveness (for the industry leaders - whatever the “industry” might be), and (just) a prerequisite for survival (or doing business) for almost everyone else, the Europe…

Performance Management Systems – Proposing and Testing a Conceptual Model

2019

Abstract The utility of performance measurement and management system can be said to have been proven, but the problem faced by both the theoreticians and practitioners is to set the right performance indicators. Developed models are tools that managers can use to measure and manage performance, but they need to be tailored to the context. Also, the trend towards using non-financial performance indicators makes it very difficult for managers to design a performance measurement and management system because it involves the integration of qualitative and non-quantitative variables and a profound understanding of the internal and external environment of the company.

The COVID-19 Impact on Bucharest Stock Exchange. The First Six Months

2020

Abstract The first case of coronavirus was registered in Romania on February 26. From this moment, Romania has become “infected”, just like the whole world, and the economy has suffered milder or more severe symptoms, depending on the activity field. Four months have passed since then, during which in Romania, the effects of the health crisis overlapped with a tense political situation, in an unfavorable economic context. Once the COVID-19 hits each country, the economic effects started to become visible in all the world’s financial markets, the financial market being among the first to suffer the impact of the COVID-19 crisis. This paper analyzes how the financial market in Romania was aff…

The Role of Cohesion Policy in the Development of Romania

2019

Abstract Cohesion is a common European value. The E.U.’s cohesion policy is and will remain an essential financing instrument for various multiannual development programs, for both member states and regions. This policy contributes to the development of the European Union, by reducing disparities between regions, generating jobs and increasing GDP per capita. The current paper aims to highlight several accomplishments and failings of the current cohesion policy, with a particular focus on post-2007 Romania, as well as taking a look at the future policy, envisioned for 2021 - 2027. The cohesion fund is making investments in areas such as digital infrastructure, innovation, combating climate …

The Consumer of University Educational Services – A Central Element of Educational Marketing

2019

Abstract The marketing of educational services has become both a priority and a challenge, taking into account the technological changes that have arisen from the aspect of the tools and teaching methods used, as well as from the point of view of the requirements on the market manifested by the bearers of labor demand and supply. In addition, the opening and internationalization of these services has led to an increase in competition in this area, which forces universities to attach greater importance to educational marketing activities. From the point of view of the study of the behavior of the consumer of university educational services, the approach is even more challenging as the offer …