Search results for "Business Administration"
showing 10 items of 1304 documents
Proximité identitaire « publics musée d’art » et fréquentation du lieu culturel
2018
The value that individuals attach to a cultural object can be explained, among other things, by their individual identity project or belonging to a group. We will try to consider new strategic orientations for art museum professionals that can achieve several objectives regarding the museum visitors (or non-visitors): increase their attendance, change the relationship of the art museum with the public and attract other individuals.This work allows the conceptualization of the "public-art museum" identity proximity, the confirmation of its dimensions, and finally, the analysis of the relationship between the "public-art museum" identity proximity and the attendance the behaviour of the cultu…
Déréglementation, sécurité et prévision d’accidents extrêmes : le cas du fret ferroviaire français
2010
The deregulation of rail freight has been considered, for long time, as a factor of safety reduction. This article aims to show that, for the moment, one cannot consider that deregulation of rail freight has a significant negative impact on safety in France. Following KJELLÉN (2000), we looked if it's possible to know the periodicity of extreme accidents in this sector.
Précis de fiscalité des entreprises : 2020-2021
2020
International audience
How store design contributes to the evolution of retail brand positioning : a longitudinal case study
2014
One of the innovative ways favoured by retailers to drive change in their value proposition is to review the design of their stores. Academic contributions to the in-store experience have mostly focused on consumer perspective and identifying relevant managerial practices. The core of this research studies how repositioning a retail brand translates into the experiential design of retail spaces. To this end, the research follows the repositioning process from a managerial perspective and updates the mechanisms that underlie it. The longitudinal study of embedded cases reveals the importance of an holistic design that takes into account the desired interactions between the shopper and the st…
Is Big Brother Watching Us? Google, Investor Sentiment and the Stock Market
2013
International audience; This paper proposes a novel measure of French investor sentiment based on the volume of internet search reported by Google Trends. We find that our sentiment indicator correlates well with alternative sentiment measures often used in the literature. Furthermore, we find that investor sentiment influences the behavior of mutual fund investors. The results also reveal evidence about short-run predictability in return. An increase in our sentiment index leads to short-term return reversal. The reversal pattern is more pronounced for smaller firms than larger firms, consistent with the predictions of noise trader's models.
Les ordres de valeurs d'une banque coopérative : une approche à travers le système de mesure de la performance
2017
Working Paper Chaire MGCF
Analysis of the adopting process of a new retailing formule : contribution of the organizational socialisation
2013
This thesis focuses on the analysis of a retailing innovation adoption process by customers. More in particular it examines the effect of Customer Organizational Socialization on the relationship between Relational Satisfaction and Customer Loyalty to a new form of selling.Towards this end, we conducted an exploratory study to identify variables promoting the success of a retailing innovation as well as the adoption and learning processes of a new form of selling. The advantage of our approach lies not only on having surveyed various customers and non-customers groups but also on having observed employees of a "Click and Collect". The first part led to a model of the adoption of a retailing…
PEPITE BFC laboratoire d’idées : un acteur de l’innovation ouverte territoriale
2018
National audience
Le vide institutionnel dans les pays en développement comme source d'innovation sociale pour les entrepreneurs du secteur formel
2020
Thème de la conférence : « Les nouvelles formes de l’innovation managériale : Transformer et articuler le management et l’organisation pour innover ». La conférence s'est tenue en ligne.; International audience
Inovacijos ir bendrovės vertė: Baltijos šalių patirtis
2021
Inovacijos yra konkurencingumo pagrindas. Kartu pagrindinis vadovo uždavinys yra savininkų turto maksimizavimas, todėl svarbu tyrinėti inovacijų ir bendrovės vertės santykį. Šio tyrimo tikslas – ištirti inovacijų poveikį organizacijos vertei. Tiriamos Baltijos šalių bendrovės, veikusios 2005–2011 metų laikotarpiu. Tyrimas parodė, kad inovatyvių bendrovių vertė yra didesnė, didesnės ir jos pačios. Nustatyta, kad didesnė bendrovės vertė pasiekiama, jei nematerialių išteklių dalis viršija 1 %. Taikant koreliaciją ir regresinę analizę, nustatyta, kad inovacijos yra svarbi organizacijos vertės determinantė, organizacijos dydis yra silpnesnis veiksnys, o augimas – pats silpniausias veiksnys. Stra…