Search results for "Commercial"
showing 10 items of 973 documents
Get a Mac : conversations in Apple's advertising campaign
2015
Mainontaa on nykyaikana lähes kaikkialla. Yksi yleisimmistä mainonnan muodoista on televisiomainokset, joita useat näkevät päivittäin. Tästä esimerkkinä on Applen televisiokampanja, jota esitettiin vuosina 2006–2009. Sitä on tutkittu useasta eri näkökulmasta, mutta mainoksissa olevan keskustelun tutkiminen on jäänyt vähemmälle. Myös kampanjassa käytetyn keskustelun yhteyttä suostutteluun, joka on kaiken mainonnan tavoite, on tutkittu vain vähän. Tämän tutkielman tavoitteena oli tutkia mainosten keskusteluja keskustelunanalyysin avulla ja selvittää, miten ne suostuttelivat ihmisiä ostamaan Mac-tietokoneen. Kampanjassa oli kaiken kaikkiaan 66 mainosta, joista tähän tutkielmaan valittiin 12. N…
IL COMITATO DEI CREDITORI
2012
Le contentieux de la rupture abusive de relations d'affaires établies entre dans le champ d'application de la clause compromissoire stipulée dans le …
2012
International audience; (Civ. 1re, 8 juillet 2010, n° 09-67.013, D. 2010. 2884, obs. X. Delpech, note M. Audit et O. Cuperlier ; ibid. 2540, obs. Centre de droit de la concurrence Yves Serra ; ibid. 2933, obs. T. Clay ; Rev. crit. DIP 2010. 743, note D. Bureau et H. Muir Watt ; cette Revue 2011. 667, obs. P. Delebecque ; Rev. arb. 2010. 513, note R. Dupeyré)
Que reste-t-il de l'abus dans le non-renouvellement du contrat ?
2014
International audience
A novel thermoeconomic analysis under dynamic operating conditions for space heating and cooling systems
2019
Abstract Thermoeconomic analysis allows for a deep understanding of the cost formation process within an energy system, providing insights into the possible routes for improvement. Several thermoeconomic approaches are well-established for application in systems with steady operating conditions, such as power plants, while a limited number of applications to air-conditioning systems in buildings have been proposed, due to the difficulties in dealing with very irregular load profiles and unsteady plant operating conditions. This study investigates the potential of Thermoeconomics as a support for decision making in building energy systems, proving its capability to identify trade-offs betwee…
Il cappero: analisi desk sui flussi di commercializzazione in Italia e nei principali Paesi competitors
2009
In questi ultimi anni, il commercio di cappero, a livello internazionale, ha fatto registrare un trend positivo rappresentato da uno scambio di prodotto pari, secondo dati forniti dal COMTRADE, a circa 3 mila tonnellate. A fronte di tali incrementi, in Italia, la superficie investita a cappero è scesa drasticamente, passando da circa 1000 ha nel ’83 a circa 170 ha nel 2006. Ciò, presumibilmente, è dovuto alla carente attuazione di sapienti strategie di marketing sul prodotto cappero da parte degli imprenditori agricoli. In quest’ottica, nell’ambito del progetto “IL CAPPERO DELLE ISOLE MINORI”, è stata avviata una ricerca con lo scopo di elaborare un piano strategico di rilancio del comparto…
Constraint Cellular Automata for Urban Development Simulation: An Application to the Strasbourg-Kehl Cross-Border Area
2017
AcknowledgementsThe research presented in this chapter is part of the Smart. Boundary project supported by the Fonds National de la Recherche in Luxembourg and CNRS in France (ref. INTER/CNRS/12/02). The authors would like also to thank the Grasp Program of LISER for allowing cross-collaboration between the two teams based in Luxembourg and France.; International audience; Urban sprawl and space consumption have become key issues in sustainable territorial development. Traditional planning approaches are often insufficient to anticipate their complex spatial consequences, especially in cross-border areas. Such complexity requires the use of dynamic spatial simulations and the development of…
The Micro-Shear bond strength of different cements to commercially pure titanium
2019
Background The most appropriate luting agent for attaching the prefabricated Ti-based insert of hybrid abutments to its ceramic component has not yet been determined. This study was done aimed at examining the micro-shear bond strength (μSBS) of different cements to commercially pure titanium (Cp Ti). Material and Methods A total of 100 milled cubes of Cp Ti was airborne-particle abraded using 250 μm aluminum oxide particles. Specimens were then divided into 5 groups (n=20) according to the type of resin cement used: (1) Panavia F.2, (2) Rely X U200, (3) Panavia SA LUTING Plus, (4) GC Fuji I, and (5) GC FujiCEM 2. After 24h storage, half of the samples were subjected to 5000 cycles of therm…
Accounting meets economics: towards an ‘accounting view’ of money.
2018
Questo studio pone le fondamenta dell’ “Approccio Contabile” (“Accounting View”) alla moneta. Sulla base dei principi di Ragioneria Generale riconosciuti internazionalmente, lo studio argomenta che le monete emesse dallo stato e dalla banca centrale non costituiscono debito e che nei regimi di riserva frazionaria soltanto una quota della moneta emessa dalle banche commerciali pu essere considerata quale debito. Lo studio chiarisce come il signoraggio associato all’emissione di queste monete debba essere contabilizzato nei bilanci delle istituzioni emittenti ed esamina le implicazioni di ci`o per la corretta comprensione della moneta. Il nuovo approccio fa luce su argomenti quali la vera nat…