Search results for "Communication"
showing 10 items of 9338 documents
Towards a more dynamic stakeholder model : Acknowledgning multiple issue arenas
2010
Purpose – The paper suggest that corporate communications is becoming less predictable as interaction with stakeholders is moving from organizational control toward ‘issue arenas’, places of interaction where an issue is discussed by stakeholders and organizations both online and within the traditional media. The role of corporate communications and public relations is broadening beyond the traditional relationship management to issue arena monitoring. Design/methodology/approach – Theoretical approach with six axioms suggested. Findings – Several central theories of corporate communications are combined with issues management and stakeholder theory to argue for a multiplicity of new ‘issue…
Conquering the liminal space : Strategic social media influencer communication in the Finnish public sector during the COVID-19 pandemic
2022
Public sector organisations have traditionally used mass media and their own communication channels to communicate urgent matters to citizens. However, the COVID-19 pandemic has forced these organisations to look for new communication approaches. In Finland, several public-sector organisations collaborated with social media influencers (SMIs) to maximise their efforts in communicating about the measures needed to constrain the spread of the virus. Using a multiple-case study design, this chapter scrutinises four public-sector organisations and their collaboration with SMIs during the pandemic in 2020. We found that public organisations turned to SMIs through influencer marketing and influen…
"There are a lot of activities going on but how do you make those known" : the challenge of organizational environmental communication in ICT-company
2012
The purpose of this study is to identify the obstacles that are hindering organizational environmental communication among the target group in the case company. After identifying obstacles, this thesis tries to find solutions to improve organizational environmental communication and knowledge sharing among the target group. Case company in this study is ICT-sector company and the target group consists of engineers that are working mainly with datacenters. This study uses qualitative methods. The research material was obtained by theme interviews. Research data was analysed by sorting data in to different themes that rose up during the analysing phase. Four main obstacles were found for orga…
"I never gave up"
2019
Esports phenomena have grown rapidly in recent years, and so has research on the topic. Some of the research has also addressed esports fandom (see e.g. Taylor 2012). Nevertheless, studies comparing and contrasting how players and fans engage with the game and the esports based on that game are scarce. This study compares and contrasts how players and fans engage with playable game characters and esports players. The paper draws on previous research in fan studies, sports fandom and esports to examine the relationships of players and fans of the videogame Overwatch (Blizzard Entertainment 2016) with the fictional heroes of the game as well as with their favorite professional players in the …
Exploring the collaborative synthesis of information during online reading
2019
Abstract This descriptive study sought to understand the complexities of integrative processing during collaborative online reading. Student pairs constructed a collaborative understanding while reading online information about a controversial issue by connecting, combining and organizing information that originated from prior knowledge, self-selected online texts, and discussions during an online inquiry task. Thirty-eight students from an upper secondary school in Finland worked in pairs to read online information and write an essay with the help of an argument graph tool. Primary data sources consisted of: prior knowledge; discussions; notes recorded with a graphic representational tool;…
Rules of Engagement: Family Rules on Young Children’s Access to and Use of Technologies
2018
This chapter reports on a study conducted in seven countries in which young children’s (aged under 8) digital practices in the home were examined. The study explored family practices with regard to access to and use of technologies, tracing the ways in which families managed risks and opportunities. Seventy families participated in the study, and interviews were undertaken with both parents and children, separately and together, in order to address the research aims. This chapter focuses on the data relating to parental mediation of young children’s digital practices. Findings indicate that parents used a narrow range of strategies in comparison to parents of older children, primarily becau…
The Internationalization of B2B Digital Platform Providers : The Role of Cross-National Distance and Digital Characteristics
2020
Digitalization offers new opportunities and changes how firms can explore and enter new markets. Current literature has deepened our understanding of the internationalization process of digital-based firms, but it provides very little guidance on how the specific characteristics of digital artifacts enable and accelerate internationalization or of the role of crossnational distance and cultural difference. We use a longitudinal single-case approach to explore how a Business-to-Business (B2B) platform provider internationalized its operations from inception. The case study illustrates that the ongoing development of the digital service and the integration with new devices played an important…
Triggering sustainability communication in a B2B context: combining action research and sensemaking
2021
PurposeThe paper explores processes associated with the adoption of corporate sustainability communication in a B2B context. It employs a combined action research and sensemaking approach to document moments that precede the initiation of external sustainability communication.Design/methodology/approachThe paper is the outcome of an action research project, where we examine the case of one industrial company that was silent on its multiple sustainability-related practices, but recently decided to become more transparent to the outside world. A processual approach to sensemaking is adopted to show how organisational and non-organisational members actively participated in meaning co-construct…
Industrial branding using digital media : case: The Switch
2012
The shift from traditional marketing channels to the digital channels has been rapid which has generated new challenges and opportunities for business-to-business (B2B) communication and brand building processes. In general, studies of B2B branding are scarce, since branding has been approached as a business-to-consumer (B2C) function. In future B2B branding and brand management may well become a critical success factor in the market, since competition brought by globalization and market liberalization assisted by the internet revolution. This research will combine these previously presented themes; B2B branding and digitalization, and hence try to understand the phenomena of industrial bra…
Cross-border virtual teams, as seen from applied psychology & applied economy perspective. A Case study of a cross-cultural teaching program
2018
Podczas gdy komunikacja staje się coraz łatwiejsza dzięki rozprzestrzenianiu się technologii komunikacji przez Internet (ICT), coraz więcej firm i osób staje przed wyzwaniem (współ)tworzenia i zwiększania efektywności wirtualnych zespołów. Chodzi tutaj o grupy ludzi kontaktujące się między sobą wyłącznie przez Internet, bez kontaktów w realnym świecie. Pomimo licznych zalet, do których należą między innymi niskie lub wręcz zerowe koszty finansowe oraz niezwykła elastyczność tworzenia, przed wirtualnymi zespołami istnieje też wiele wyzwań, nie widocznych z zewnątrz. W bieżącym artykule omawiamy zalety programu zajęć, zaprojektowanego do wzmacniania umiejętności komunikacji w wirtualnych zesp…