Search results for "Consumers"
showing 10 items of 87 documents
Sustainability in Hospitality Marketing during the COVID-19 Pandemic. Content Analysis of Consumer Empirical Research
2021
This study performs content analysis of consumer empirical research dealing with sustainability issues in hospitality marketing literature during the outbreak of COVID-19. Papers published in the Social Sciences Citation Index (SSCI) ranked hospitality journals from January 2020 up to and including May 2021 are reviewed. The total of 46 papers met the search criteria and were subject to content analysis. The reviewed papers are classified based on research topics, variables, and themes
Cross-cultural comparison of sensory profiles and consumer liking or various tea products with different degree of fermentation
2011
Cross-cultural comparison of sensory profiles and consumer liking or various tea products with different degree of fermentation. 9. Pangborn sensory science symposium
Influence of age on French consumers’ environmentally sustainable behaviour
2011
Présentation confidentielle; absent
Ethically minded consumer behavior, retailers’ commitment to sustainable development, and store equity in hypermarkets
2020
The present paper analyzed the influence of ethically minded consumer behavior on retailer&rsquo
A cross-cultural study using Napping (R): Do Korean and French consumers perceive various green tea products differently?
2013
http://www.elsevier.com/locate/foodres ; WOS:000323239400065; International audience; With the increasing demands of global trading, interests in cross-cultural comparisons have increased to gain understanding in the differences of sensory perception and consumer acceptability. The objective of this study was to compare the differences in perception by Korean and French consumers of green tea produced in Korea, China, and Japan, using Napping (R) followed by ultra flash profile. In addition, overall acceptability was examined in both countries. The results of Napping (R) showed that the Korean consumers were able to discriminate the green teas according to their origins and processing metho…
Efectos de las consultas boca a boca en redes sociales en la compra de cosméticos en Ecuador.
2022
Las redes sociales han reestructurado el paradigma de la comunicación en el marketing. Investigaciones recientes demuestran que la conducta de consultar reseñas está adquiriendo un rol fundamental en la decisión de compra de los consumidores. En este contexto, el presente estudio desarrolló un marco de investigación para determinar la cadena de relación entre influencia social, credibilidad percibida del boca a boca, adopción del boca a boca e intención de compra aplicada a la industria cosmética del Ecuador. A través de una muestra de 406 consumidores y la aplicación del método de análisis de ecuaciones estructurales, los resultados evidencian el vínculo existente entre las variables plant…
Search, Nash Bargaining and Rule of Thumb Consumers
2009
This paper analyses the effects of introducing typical Keynesian features, namely rule-of-thumb consumers and consumption habits, into a standard labour market search model. It is a well-known fact that labour market matching with Nash-wage bargaining improves the ability of the standard real business cycle model to replicate some of the cyclical properties featuring the labour market. However, when habits and rule-of-thumb consumers are taken into account, the labour market search model gains extra power to reproduce some of the stylised facts characterising the US labour market, as well as other business cycle facts concerning aggregate consumption and investment behaviour.
Vulnerability of the unbanked : evidence from a developing country
2016
Financial exclusion is an apparent phenomenon globally, the majority of people without bank accounts living in the developing countries. Those who lack access to financial services could experience vulnerability. Therefore, the purpose of this study was to unfold the vulnerability of the low-income unbanked consumers in a Pakistani context. Qualitative data were gathered from low-income unbanked consumers through in-depth interviews. The findings suggest that unbanked consumers are vulnerable in many ways. The participants faced several negative consequences due to their financial exclusion, which resulted into their personal, economic and social detriment. Based on our study findings, we p…
Co-creation of value in advertising : an interpretive study from the consumers ́ perspective
2010
The Italian Consumers’ Preferences for Pasta: does Environment Matter?
2017
Demand for food in developed countries is nowadays moving towards increasing contents of quality requisites. A large part of consumers lives in cities and demand for tasty and healthy food but pays also attention to environmental concerns and cultural references, to express their own lifestyles and ethical values. Agriculture can therefore increase income and employment through the supply of a wide range of valuable goods and services related with the countryside and the environment. As an effect of climate and environmental conditions, pasta made by Sicilian durum wheat, can be considered safer and healthier than standard pasta (alias common pasta) manufactured by major producing companies…