Search results for "Cruise"
showing 10 items of 49 documents
The role of trust in cruise passenger behavioral intentions : The moderating effects of the cruise line brand
2014
Purpose– The purpose of this paper is to develop and test a framework to investigate the relationship between perceived value, satisfaction, trust and behavioral intentions and the moderator effect of the cruise line on cruise passengers’ perceptions.Design/methodology/approach– A structural model was developed. In order to verify the hypotheses, a total of 729 cruise passengers were sampled. The study of the data used structural equation models by means of a multi-group analysis.Findings– The results of this study suggest significant paths to increase behavioral intentions: perceived service quality? satisfaction? trust?. In addition, it has been proved that the cruise line moderates the r…
Analysing Tourist Destination Image through Topic Modeling
2019
Topic modeling has become one of the most used methods to analyse textual data, proving able to “discover” hidden dimensions (topics) which characterise a corpus. This methodology can be used fruitfully to analyse complex phenomena like tourist destination image. With this aim in mind, this paper discusses the use of topic modeling over TV commercials which have been broadcast by four of the major cruise lines operating in Italy in recent years.
Determinants of spatial intensity of stop locations on cruise passengers tracking data
2021
This paper aims at analyzing the spatial intensity in the distribution of stop locations of cruise passengers during their visit at the destination through a stochastic point process modelling approach on a linear network. Data collected through the integration of GPS tracking technology and questionnaire-based survey on cruise passengers visiting the city of Palermo are used, to identify the main determinants which characterize their stop locations pattern. The spatial intensity of stop locations is estimated through a Gibbs point process model, taking into account for both individual-related variables, contextual-level information, and for spatial interaction among stop points. The Berman…
Tracking cruise passengers' consumption: An analysis of the relationships between onshore mobility and expenditure
2022
This paper analyzes the relationships between the spatial behaviour and destination expenditures of cruise tourists by integrating customer surveys and GPS tracking technology. Based on data collated in 2018 and 2019 in Copenhagen, cruise passenger expenditure was modelled via logistic regression, using socio-demographic characteristics and mobility-related variables. In order to map the spatial behaviour and the key characteristics of the itinerary followed, tracking data were synthesized into meaningful mobility variables. An analysis of stops was performed to identify locations with the potential highest expenditure density. The results indicated that spatial movement and, in particular,…
Análisis del comportamiento espacio-temporal intradestino mediante GPS : Una aproximación de los visitantes independientes de crucero en la ciudad de…
2020
El presente trabajo tiene como objetivo profundizar en el análisis de los patrones de comportamiento espacio-temporal de los visitantes en destino, una escala de trabajo insuficientemente desarrollada. La investigación aplica un enfoque multimétodo, que combina el uso de GPS con una encuesta, al conocimiento de los patrones espaciales de los cruceristas que visitan la ciudad de Valencia de manera independiente. Los resultados obtenidos evidencian la polarización de los flujos en el centro histórico de la ciudad, dentro de un patrón mayoritario de único nodo, una dinámica que conviene gestionar adecuadamente para prevenir la congestión y poner en valor otros atractivos urbanos. La redistribu…
Familiarity and visit characteristics as determinants of tourists' experience at a cruise destination
2019
Abstract The main aim of this study was to examine the differences in the interrelationships between destination image-satisfaction-behavioural intention across cruise tourists with varying visit characteristics (length of stay and type of visit arrangement) and familiarity. The data for the study was obtained through interviews with cruise passengers visiting a major Spanish port of call. The results revealed that both familiarity (informational and behavioural) and type of visit arrangement (excursion versus independent visit) moderated the hypothesized structural relationships. The moderating role of length of stay onshore was only demonstrated on the impact of satisfaction on behavioura…
The moderating effect of personal and situational characteristics in behavioural factors affecting ports of call
2017
This research aims to study the moderating effects of cruise passengers’ gender, age, education, and prior experiences on a Mediterranean port of call destination image formation and the influence ...
Representation of Cruise: Cruisers and Noncruisers Cross Views
2014
The article demonstrates the interest in using social representations as a tool of analysis in the representation of cruise for cruisers and noncruisers. The main objective of this study is to identify and to compare social representations of cruise for these groups. The article is based on a review of the social representation theory literature. Using multiapproach methods focused on organizing principles, the results indicate some resemblance and many differences between both representations. Theoretical and managerial implications are discussed before the article concludes with limitations and directions for future research. Copyright © 2014 John Wiley & Sons, Ltd.
A survival approach for the analysis of cruise passengers’ behavior at the destination
2016
The present work aims at proposing an analysis of cruise passengers’ behavior at the destination through a survival analysis approach. Data collected through GPS devices on cruise passengers’ behavior in the port of Palermo and Dubrovnik are analyzed in order to show similarities and differences among behaviors at the destination, according to socio-demographic characteristics. Results are of interest from both a methodological perspective, related with the processing and the analysis of GPS data, and from the destination management perspective.
Cruise passengers' behavior at the destination: Investigation using GPS technology
2016
This paper aims at segmenting cruise passengers in order to identify passengers' profiles according to their behavior at destination. Through an integrated use of traditional survey instruments and of GPS technologies, a set of indicators for the analysis of passengers' mobility at destination is proposed. Data collected in the port of Palermo are used in order to investigate space-time activities of cruise passengers at the destination. Monothetic Analysis is used in order to segment passengers according to their behavior at destination, and groups are then compared in terms of socio-demographic characteristics and other variables collected through questionnaire-based survey. Results ident…