Search results for "Economics"
showing 10 items of 14389 documents
Talent Goes Social: Online Corporate Networking and Business Performance
2020
This study examines the effect of online social talent on business performance. The paper uses data from a selected sample of 296 companies from the S&
Newspapers and Cross-Level Communications on Social Media : A comparative study of Japan, Korea, and Finland
2017
In order to examine how the same types of social media are perceived and utilized in different national contexts for journalism and news media, we studied mainstream newspapers in three countries where both newspapers and social media are viable: Japan, Korea, and Finland. Our in-depth interviews with journalists indicate both similarities and differences in the three countries. The most outstanding similarity is that newspapers have not fully incorporated cross-level communications available on social media platforms. Factors related to organizational structures, goals, policies, and procedures served as filters for the incorporation of social media into the news production and distributio…
Choosing the Right Medium for Municipal eParticipation Based on Stakeholder Expectations
2012
Published version of a chapter in the book: Electronic Participation. Also available from the publisher at: http://dx.doi.org/10.1007/978-3-642-33250-0_3 This paper examines the expectations and communication needs of relevant stakeholder groups for municipal eParticipation in a small Norwegian municipality. We identified relevant stakeholder groups with the municipality, and asked them about their communication preferences through a combined Delphi study and survey approach. The findings show that information about local issues, information about issues relevant for the individual stakeholder, and dialogue on business’ needs and employment are the three most important communication needs. …
Social Determinants of Success: Social Media, Corporate Governance and Revenue
2019
This study examined how social media (Twitter and LinkedIn) relates to the operating revenue by investigating the effect of the use of social media by the board of directors. To tackle this question, we analyzed the mediating and moderating relationship of social media on the effect of board size in operating revenue (turnover). We studied the implications of the use of social media by the board members by using structural equation modeling (SEM). The data consisted of a random sample of 100 companies listed on the NASDAQ. The study makes two main contributions. First, it shows interesting differences in the use of social media for the operating revenue. Our results suggest that while Twitt…
Audit Institutions in the European Union: Public Service Promotion, Environmental Engagement and COVID Crisis Communication through Social Media
2020
This article analyses Social Media (SM) use as a promotion tool for public institutions in the public audit sector. The authors propose a quantitative model to assess online engagement of 94 European audit institutions (national and regional) with their stakeholders, based on SM and web activity metrics of these institutions, with a focus on pressing matters such as environment, sustainability and the current COVID pandemic. The proposed model may be applied to assess organisations from any public or private sector. The research finds that SM presence helps audit institutions to promote their services more effectively by directing their stakeholders to extensive content on the audit institu…
Decomposing issue patterns in crisis communication: the case of the lost airliner
2018
This research explores the relation between a crisis and public discussion on related issues. In organisational crisis communication, a singleissue strategy is often proposed. Such a strategy, however, may not be adequate in more complex crises where the crisis lifecycle is likely to encompass shorter lifecycles of issues that generate media attention. Decomposing the online crisis debate into a pattern of issues supports understanding of public perceptions, and hence of crisis response and communication. This is investigated through an analysis of Facebook posts prompted by the loss of Malaysia Airlines flight MH370 in 2014. The analysis shows that during the life of the crisis a variety o…
Digital Influencers, Food and Tourism—A New Model of Open Innovation for Businesses in the Ho.Re.Ca. Sector
2022
The choice of influencer marketing as an endorser for promoting products and services is becoming a more and more effective communication strategy of open innovation. Their use of social media platforms, such as Instagram, allows them to be reached by millions of followers all over the world. As a response to the economic crisis that affected Italy after the first wave of the COVID-19 pandemic, Chiara Ferragni, one of the most endorsed influencers worldwide, started a communication campaign with the aim to promote Italian food and tourist destinations (cities of art, seaside, ski and countryside locations, thermal baths, museums, galleries, hotels, etc.). This study analyses Chiara Ferragni…
The politics of money utopias : methodological utopian explorations of the Banjar and the Neocracy
2022
Methodological utopianism is used to explore the potential of money via two examples, making use of simulacrum case study research. These examples are the Banjar, a traditional Balinese governance and currency system; and the Neocracy, a real cryptocurrency system. Both are considered through an integralist positioning with implications for practical utopianism and economic evaluation of community currency systems. Backgrounds on utopian studies, and money are given for contextualization of our approach. We take a heterodox economic position and use the “archaeological” approach of utopian thought. The simulacrum case study is introduced as a tool to foster political imagination about possi…
Do social networks bridge political divides? The analysis of VKontakte social network communication in Ukraine
2014
New electronic forms of political communication have become increasingly popular in countries with weak democratic institutions. The effectiveness of these new forms of association in altering political behavior, however, remains uncertain even in developed democratic regimes. This paper investigates connections between regional variation in electoral behavior and regional distribution of electronic social networks in the case of Ukraine's polarized and institutionally unstable democracy. Our analysis of online networks shows that, somewhat contrary to conventional wisdom, electronic communication does not bridge political divides. This finding casts doubt on the effectiveness of online for…
Communicative Functions of Hashtags
2018
Abstract Despite the initial function of hashtags as tools for sorting and aggregating information according to topics, the social media currently witness a diversity of uses diverging from the initial purpose. The aim of this article is to investigate the communicative functions of hashtags through a combined approach of literature review, field study and case study. Different uses of hashtags were subjected to semantic analysis in order to disclose generalizable trends. As a result, ten communicative functions were identified: topic-marking, aggregation, socializing, excuse, irony, providing metadata, expressing attitudes, initiating movements, propaganda and brand marketing. These findin…