Search results for "Ethics"

Unveiling heterogeneous engagement-based loyalty in brand communities

2019

Purpose Although recent research appreciates that consumers increasingly interact with brands in brand communities and that brand engagement is an important and complex phenomenon in brand communities, little is known about the nature of individuals’ brand engagement in brand communities. This study aims to identify brand community members’ segments in terms of their brand engagement within the community; help us understand if these segments use a different approach in the development of brand loyalty; and develop mechanisms that can be used to identify members of these segments. Design/methodology/approach The paper adopts a quantitative approach and uses a total of 970 responses from mem…

Endorser age and stereotypes: Consequences on brand age

2013

Abstract This paper links findings from research on different age types to branding literature, and adds insight into how to rejuvenate a brand through the use of endorsers in advertisements. The article addresses the yet under-represented value of demographic characteristics of endorsers in affecting brand perception, and introduces the importance of the existence and strength of individual mental images of typical brand users in the process of such association transfers. Based on theoretical perspectives from personality transfer, (social) categorization, imagery, and advertising literature, the study proposes and tests several conditions for which age association transfer from endorser t…

New knowledge impacts in designing implementable innovative realities

2016

Abstract This special issue describes new knowledge impacts in designing implementable innovative realities. The special issue blends contextual information and cognitive knowledge from Global Innovation and Knowledge Academy (GIKA) contributions. The GIKA Annual Conference provides a platform to discuss challenges pertaining to contemporary issues. The 5th GIKA Annual Conference took place at the University of Valencia from July 14 to July 16, 2015. The Journal of Business Research (JBR) is a sponsor journal of the Academy. One of the aims of the GIKA Conference is to select high-quality conference papers for publication in a special issue of the JBR. After undergoing double-blind reviews …

Poglądy gospodarcze Marcina Lutra

2018

The 500th anniversary of the Reformation gave a perfect opportunity to remind and reflect on the most important issues of its father, Martin Luther. Although the socio- -economic problems were not the main ideas of his teaching, the Reformer from Wittenberg quite frequently raised questions which concerned the following topics: property and wealth, fair price and usury, professional work and vocation. Obviously Martin Luther did not create any specific and coherent system of economic ethics, but his socio-ethical reflections remain until today an important basis for contemporary Evangelical business ethics characterized, among others, by: individualism, creativity, familiarity, patriotism, …

On the Legacy of Lutheranism in Finland: Societal Perspectives

2019

Creating Better Human Motivation Theories for Personal Flourishing in Organizations

2017

In order to pursue organizational objectives effectively and to develop skills and virtues that lead to flourishing in the workplace, motivation has to be properly understood and explained. This study contends that the classical and most popular taxonomies describing employee motives and needs have either neglected or minimized the importance of the ethical and spiritual dimensions of motivation, resulting in a model of a person as self-interested, amoral and non-spiritual. This work summarizes, discusses and expands some of the ideas recently published by the author and two other colleagues in the Journal of Business Ethics. There they presented a new categorization of motivations that bri…

Organized systems in eilat

1990

Theory of Legal Interpretation and Contextualism. Replies to Kristan, Poggi and Vignolo

2012

In this essay I will attempt to answer the critical observations made by Kristan, Poggi and Vignolo of my theory of legal interpretation. I express the opinion that, apart from some gaps and defects to be addressed, my theory can satisfactorily overcome this criticism. In answering these observations, I again stress the fruitfulness of moderate contextualism as a semantical point of reference for legal interpretation, also striving to deepen the notion of “background context”, and to clarify the differences among four types of interpretative disagreements. I also maintain that the most important and problematic issues in interpretative legal practices today are those which express, as in bi…

La Bibliometría en la evaluación de la actividad científica

2018

El análisis y la evaluación de la información y el conocimiento resultante de la actividad científica es un elemento imprescindible para todos los programas de investigación pública, tecnología y desarrollo que se implementan en una sociedad; y es allí donde la Ciencia de la Información brinda una ayuda inestimable, al desarrollar técnicas e instrumentos para medir la producción de conocimiento y su transformación en bienes.La cuantificación de las publicaciones es el elemento básico de la mayor parte de los estudios bibliométricos, mientras que la de las citas puede usarse directamente como medida de la repercusión o importancia de una publicación, o de las publicaciones de una persona, in…

Assessing the role of evidence of mechanisms in causal extrapolation

2020

Extrapolation of causal claims from study populations to other populations of interest is a problematic issue. The standard approach in experimental research, which prioritises randomized controlled trials and statistical evidence, is not devoid of difficulties. Granted that, it has been defended that evidence of mechanisms is indispensable for causal extrapolation. We argue, contrarily, that this sort of evidence is not indispensable. Nonetheless, we also think that occasionally it may be helpful. In order to clarify its relevance, we introduce a distinction between a positive and a negative role of evidence of mechanisms. Our conclusion is that the former is highly questionable, but the l…